Digital Marketing Specialist

McCone Properties; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading Real Estate company in Dubai is seeking a talented Digital Marketing Specialist to manage high-impact campaigns across Google Ads and social media platforms. The ideal candidate should have experience in a similar role within the Real Estate sector, proficiency in Google Ads and social media tools, as well as strong analytical skills. This role offers a great opportunity for creative marketers to make a significant impact on campaign performance.

Qualifications

• Experience in Real Estate in a similar role.
• Proven experience managing Google Ads and paid social media campaigns.
• Strong analytical skills with the ability to interpret data and provide actionable insights.

Responsibilities

• Plan, execute, and optimize Google Ads campaigns across Search, Display, and YouTube.
• Create and manage social media marketing strategies across platforms like Facebook, Instagram, LinkedIn, and Twitter.
• Monitor and analyze ad campaign performance, KPIs, and make data-backed optimizations.

Skills

Google Ads management

Paid social media campaigns

Data analysis

Creativity in marketing

Attention to detail

Tools

Google Ads Manager

Meta Ads Manager

Social media management tools

Job description

McCone Properties, a leading Real Estate comapany in Dubai, are seeking a talented and results-driven Digital Marketing Specialist Specialist to join our digital marketing team. This is a great opportunity for a creative, analytical marketer to manage high-impact campaigns across paid search and social platforms.

Key Responsibilities

• Plan, execute, and optimize Google Ads campaigns across Search, Display, and YouTube.
• Conduct keyword research and competitive analysis to improve ad performance and ROI.
• Monitor and analyze ad campaign performance, KPIs, and make data-backed optimizations.
• Create and manage social media marketing strategies across platforms like Facebook, Instagram, LinkedIn, and Twitter.
• Collaborate with the content and design teams to produce engaging ad creatives and social content.
• Analyze social media metrics to improve engagement, reach, and conversions.
• Stay updated with the latest trends in Google Ads, paid social, and digital marketing tools.

Requirements

• Experience in Real Estate in a similar role
• Proven experience managing Google Ads and paid social media campaigns.
• Proficiency in Google Ads Manager, Meta Ads Manager, and social media tools.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Creativity and attention to detail in campaign planning and execution.