Digital Marketing Lead for Clinic & Wellness Growth

Ontime Group; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A healthcare services company in Dubai seeks a Digital Marketing Executive to enhance their digital footprint and patient engagement. Responsibilities include creating marketing strategies, managing content across platforms, and analyzing performance metrics. Candidates should have a Bachelor's degree in marketing, preferably with experience in healthcare marketing. The role requires excellent communication skills and a passion for health and wellness.

Qualifications

• Experience in digital marketing preferably within a healthcare or wellness context.
• Strong understanding of digital marketing techniques and patient engagement strategies.
• Familiarity with analytics tools and social media platforms.

Responsibilities

• Develop and implement digital marketing strategies for our clinic services.
• Create and manage content that resonates with our target audience.
• Analyze online performance metrics to improve patient engagement.
• Conduct research on health and wellness trends.
• Coordinate online advertising campaigns ensuring they align with our brand.
• Collaborate with healthcare professionals on promotional materials.
• Monitor and respond to online reviews to enhance our reputation.

Skills

Digital marketing techniques

Patient engagement strategies

Content creation

Excellent communication

Analytics tools (Google Analytics)

Social media advertising

Education

Bachelor's degree in marketing communications or a related field

Tools

SEO tools

Job description

A healthcare services company in Dubai seeks a Digital Marketing Executive to enhance their digital footprint and patient engagement. Responsibilities include creating marketing strategies, managing content across platforms, and analyzing performance metrics. Candidates should have a Bachelor's degree in marketing, preferably with experience in healthcare marketing. The role requires excellent communication skills and a passion for health and wellness.