Digital Marketing Lead: Campaigns, SEO & Growth

Canadian University of Dubai; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading higher education institution in Dubai is looking for a Digital Marketing Officer to manage digital campaigns, analyze performance metrics, and collaborate on marketing materials. The ideal candidate has a degree in Marketing or Communications and 2-3 years of experience, with strong writing skills in English. Join an innovative team committed to empowering future leaders and enhancing brand engagement in a vibrant environment.

Benefits

Opportunities for personal and professional growth

Culturally diverse and collaborative environment

Qualifications

• 2–3 years of experience in digital marketing or communications.
• Hands-on experience with Google Ads, Analytics, SEO/SEM tools.
• Good knowledge of UX and customer journey mapping.

Responsibilities

• Manage digital campaigns across SEO/SEM, email, social media.
• Analyze performance metrics and optimize campaigns.
• Coordinate internal communications like emails and SMS.

Skills

Google Ads

SEO/SEM tools

Content management systems

Strong writing skills

Editing skills

Communication skills

Education

Degree or diploma in Marketing or Communications

Job description

A leading higher education institution in Dubai is looking for a Digital Marketing Officer to manage digital campaigns, analyze performance metrics, and collaborate on marketing materials. The ideal candidate has a degree in Marketing or Communications and 2-3 years of experience, with strong writing skills in English. Join an innovative team committed to empowering future leaders and enhancing brand engagement in a vibrant environment.