Overview
WiseStay Vacation Homes, a luxury holiday home operator in Dubai, is looking for anexperienced and versatile Digital Marketing & Content Creatorto take full responsibility for ourdigital presence, content creation, social media growth, and branding.
The ideal candidate will be acreative storyteller and data-driven marketerwho can:
Responsibilities
- Createhigh-quality reels, videos, and photosto showcase our premium properties and lifestyle experiences.
- Manage and growsocial media platforms(Instagram, TikTok, YouTube, LinkedIn) with engaging, trend-driven content.
- Ensurebrand consistencyand position WiseStay as a leading luxury holiday home brand.
- Develop and executedigital marketing campaigns(Google Ads, Meta Ads, retargeting) to increase visibility and direct bookings.
- Collaborate with thebusiness development teamto align marketing with growth strategies and revenue goals.
- Provideperformance reports and insightsto optimize content and campaign results.
- Strong Plus:Improve and maintain thecompany websitewith design updates, user experience enhancements, and SEO optimization for higher search rankings.
Skills
- Minimum2 years of experiencein digital marketing and social media content creation.
- Strong expertise incontent creation: reels, lifestyle videography, photography, and editing.
- Proficiency inCapCut, Photoshop, Lightroom, Premiere Pro, Canva(or similar).
- Excellent knowledge ofsocial media growth strategies, trend adaptation, and community engagement.
- Experience indigital marketing funnels, ad campaign management, and analytics.
- Understanding ofbranding and luxury positioningwith the ability to protect and grow brand identity.
- Knowledge ofemail marketing/CRM tools(Mailchimp, HubSpot) is an advantage.
- Website & SEO skills(WordPress/Wix/Shopify, on-page SEO, technical SEO, conversion optimization) are a strong plus.
- Ability to conductcompetitor and market analysisto position WiseStay effectively.
- Excellent communication skills inEnglish(Arabic is an advantage).
- Creative, independent, and able to take ownership of all digital marketing responsibilities.