CRM Interaction Lead: Campaign Design & Personalization

ADIB Group; Abu Dhabi; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading financial services institution in Abu Dhabi is seeking an Associate Manager CRM Interaction to design and optimize customer interactions. This role requires a creative thinker with at least 8 years of experience in customer interaction design and campaign management. The ideal candidate will have proficiency in CRM platforms and strong project management skills, focusing on enhancing customer satisfaction and loyalty through innovative strategies.

Qualifications

• Minimum of 8 years of experience in customer interaction design or campaign management.
• Proficiency in CRM platforms and marketing automation tools.
• Strong analytical skills to translate insights into designs.

Responsibilities

• Design and optimize customer interactions within the CRM framework.
• Lead campaign management and develop targeted interaction strategies.
• Ensure seamless integration of interactions across multiple channels.

Skills

Customer interaction design

Campaign management

Digital marketing strategies

Project management

Education

Bachelor's degree in marketing or related field

Advanced degree preferred

Tools

CRM platforms (Microsoft Dynamics)

Marketing automation tools

Digital analytics platforms

Job description

A leading financial services institution in Abu Dhabi is seeking an Associate Manager CRM Interaction to design and optimize customer interactions. This role requires a creative thinker with at least 8 years of experience in customer interaction design and campaign management. The ideal candidate will have proficiency in CRM platforms and strong project management skills, focusing on enhancing customer satisfaction and loyalty through innovative strategies.