Content Creator | F&B Background (Photographer & Videographer)

Alabbar Enterprises; United Arab Emirates; On-site; AED 89,000 - 167,000; Full time

Job summary

Alabbar Enterprises is seeking a Content Creator with an F&B background (photographer and videographer) to produce engaging digital content for our brands across social platforms and newsletters.

Collaborate with the Creative Team and Brand Manager on content strategies, while handling studio setup and tight deadlines to deliver high-quality visuals across all channels.

Qualifications

• Minimum 2–3 years of hands-on content creation experience.
• Editorial and concept shoots experience required.
• Studio styling/set up experience is essential.
• Strong F&B portfolio required.

Responsibilities

• Shoot and edit high-quality content for website, social media, and newsletters.
• Collaborate with Creative Team & Brand Manager to develop content strategies.
• Analyze content performance and adjust strategies to improve engagement.
• Maintain awareness of F&B trends to ensure content remains relevant.
• Ensure all content aligns with brand guidelines and legal requirements.

Skills

Content creation

Editorial shoots

Concept shoots

Studio setup

F&B portfolio

Aesthetics

Deadlines

Art direction

Social media

Editing under tight timelines

Education

Degree in film production or related field

Job description

Content Creator | F&B Background (Photographer & Videographer)

Alabbar Enterprises & ANOTHER is a UAE-based retail group that represents established brands like Candylicious, Yogurtland and Garrett Popcorn. It is also the parent company of multiple F&B concepts like Social House, Karak House, Angelina, Gia, Markette, Two Bistro, Caya, Parka, Krema, Carpo, Ganache Chocolatier, Parka Bakehouse, The Good Hood Kitchen and Klay by Karak under its umbrella.

An entity with lifestyle and retail endeavours and a passion for distinction - moments – growth.

Guided by our values and positivity, we bring prevailing international & homegrown brands, delivering the highest levels of retail excellence and experiences to our guests.

The backbone of our vision is to pursue opportunities to grow and expand our presence locally and internationally while adhering to our core values and bringing synonymous moments and experiences to life.

Job Summary:

The Content Creator’s main job is to produce and create engaging digital content to be used across all our social platform's , increasing engagement with our audiences , develop creative ideas, suggest new innovative ways of delivering digital content and keep up-to-date with the latest digital marketing trends.

Job Responsibilities:

• Shoot and Edit relevant, engaging, and high-quality content for various platforms, including website, social media, and newsletters.
• Collaborate with the Creative Team & Brand Manager to develop and execute content strategies aligned with company goals.
• Analyze content performance and adjust curation strategies accordingly to optimize engagement and reach.
• Maintain a deep understanding of industry trends within F&B Background , competitive landscape, and audience preferences to ensure content relevancy.
• Ensure all curated content adheres to brand guidelines, style guides, and legal requirements.

Job Requirements:

• Minimum 2 -3 years of experience creating engaging content.
• Previous experience in editorial and concept shoots is a must.
• Must have Studio Styling / Set Up experience.
• A strong portfolio from F&B background.
• A keen eye for aesthetics and details.
• Ability to work methodically and meet deadlines.
• Art direction skills required to lead independently.
• High awareness of social media and content creation.
• Ability to cope with short timelines for creation & editing.
• Ability to work closely with in-house designer to create content & collateral.
• Degree in film production or similar would be added benefit.