Content Creator

Sabaku Cafe; Sharjah; On-site; AED 120,000 - 200,000; Full time

Job summary

A Japanese-inspired specialty coffee brand in Sharjah is looking for a content creator to manage and produce engaging food and drink media for Instagram and TikTok. The ideal candidate must have strong photography/video skills, excellent English, and experience in social media content production. This role involves planning, shooting, and editing content, and requires a keen eye for aesthetics and brand consistency. Arabic copywriting is a plus.

Qualifications

• Strong F&B photo/video portfolio (restaurant/café work).
• Proficiency in Instagram/TikTok content production: plan, shoot, edit, post.
• Excellent English copywriting skills (hooks, captions).

Responsibilities

• Plan weekly content and shoot/edit reels/photos.
• Write concise captions and publish content.
• Capture launches and deliver teasers and recaps.

Skills

Food & Beverage photo/video portfolio

Instagram/TikTok content production

Editing with CapCut/Premiere

Excellent English copywriting

Brand eye

Reliable on-site coverage

Tools

Lightroom

Photoshop

Canva

Figma

Job description

Sabaku is a Japanese-inspired specialty coffee brand in new central Sharjah. We’re hiring a hands‑on creator toplan, shoot, and editstandout food/drink photos and short‑form videos for Instagram/TikTok that match our minimal aesthetic and drive real visits.

You’ll own day‑to‑day content—from quick reels and launch teasers to on‑site event coverage—working closely with the team to keep our channels fresh, accurate, and on‑brand.English is required; Arabic is preferred.

You will need to:

• Plan weekly content;shoot & editreels/photos (product, lifestyle, BTS)
• Write concise captions (EN must, AR preferred); schedule & publish
• Capture launches/pop‑ups; deliver same‑day teasers and 24–48h recaps
• Keep highlights, pinned posts, link-in-bio, and asset library up to date
• Track basics (views, ER%, saves/shares, CTR) and iterate on what works

Skills

Must‑have

• StrongF&B photo/video portfolio(restaurant/café work)
• Instagram/TikTok content production:plan → shoot → edit → post
• Editing:CapCut/Premiere+Lightroom/Photoshop
• ExcellentEnglish copywriting(hooks, captions); basic analytics/UTMs
• Brand eye: composition, natural light, color consistency; organized file management
• Reliable on‑site coverage (events/launches) with fast turnarounds

Preferred

• Arabiccopywriting
• Website management(Squarespace basics, link‑in‑bio, Google Business Profile/listings)
• Graphic design(Canva/Figma templates, simple posters/menus)
• Simple ad cuts/variants for paid social; thumbnail/cover design
• Basic CRM (email/WhatsApp lists), promo codes, and reporting in Sheets
• Audio & lighting basics (lav/shotgun mic, LED panel/tube); light motion graphics