Content and Copywriting SME - AI Training

YO IT Consulting

Dubai

On-site

AED 111,600 - 178,560

Full time

14 days+

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Job summary

YO IT Consulting seeks a Content and Copywriting SME for AI training to improve accuracy, persuasion, and brand alignment in AI-generated content. You will review outputs, craft precise feedback, and adapt messaging across landing pages, emails, blogs, ads, and social posts from a remote, distributed team.

The role requires 5+ years in copywriting and a strong command of English, with the ability to explain edits and provide concrete rewrites across industries and formats.

Qualifications

  • Bachelor’s degree or higher in Communications, Marketing, Journalism, English, or a related discipline.
  • Minimum 5 years of professional copywriting, content writing, editorial, content marketing, or brand storytelling.
  • Minimum C1 English proficiency with strong written communication skills.
  • Advanced understanding of brand voice, tone adaptation, and audience targeting.

Responsibilities

  • Review AI-generated copy for clarity, accuracy, relevance, persuasion, and instruction compliance.
  • Evaluate whether outputs match audience, brand voice, objective, and channel.
  • Create detailed prompts based on marketing and editorial scenarios.
  • Produce gold-standard copy demonstrating messaging, structure, tone, and audience awareness.
  • Assess headlines, hooks, subheadings, body copy, CTAs, and narrative flow.
  • Identify weak positioning, vague messaging, inconsistent tone, repetition, and complexity.
  • Review content for incorrect facts, unsupported claims, and compliance concerns.
  • Determine if B2B/B2C copy uses appropriate language and evidence.

Skills

Copywriting
Content writing
Copy Writing-Editing
Brand storytelling
Brand voice
Tone adaptation
Audience targeting
B2B copywriting
B2C copywriting
Landing page content
Email campaign copy
Blog writing
Advertising copy
Social media content
Product descriptions
Script writing
Long-form content
Headline development
Call-to-action writing
Value proposition development
Editorial quality assurance
Copyediting
Proofreading
Content fact-checking
Claims review
Compliance-sensitive writing
Style guide governance
Prompt development
AI response evaluation
Model output ranking
Gold-standard rewriting
Bias and brand-risk review
Written feedback
Remote collaboration

Education

Bachelor's degree
Equivalent professional experience

Job description

Job Snapshot

Role: Content and Copywriting SME - AI Training

Location: Dubai, United Arab Emirates

Industry: Marketing and Advertising

Function: Copy Writing-Editing

Experience: Minimum 5 years in copywriting, content marketing, editorial, brand storytelling, or related professional work

Job Type: Contract - Remote - work from home

Position Overview

Content and Copywriting SME - AI Training in Dubai, United Arab Emirates is a remote Marketing and Advertising opportunity focused on improving the accuracy, persuasion, brand alignment, and editorial quality of AI-generated content. YO IT Consulting is seeking an experienced copywriting professional who can create expert training material, evaluate model outputs, identify weaknesses in messaging, and provide precise written feedback across multiple industries and content formats. The role involves reviewing content for audience fit, tone, structure, factual reliability, claims risk, and prompt compliance. There is no immediate project allocation. Qualified professionals will join the expert network and receive priority consideration when suitable copywriting and AI content evaluation projects become available.

Job Details

Country: United Arab Emirates

City: Dubai

Industry: Marketing and Advertising

Function: Copy Writing-Editing

Salary: 10000-16000

Estimated salary range based on similar jobs in the job city; please confirm the final offer with the employer.

Gender: Any

Candidate Nationality: Any

Job Type: Contract - Remote - work from home

Role Context

The Content and Copywriting Subject Matter Expert will support AI training through realistic writing, editing, and evaluation assignments. Projects may include landing pages, email campaigns, blog articles, digital advertisements, social media posts, product descriptions, scripts, brand messaging, and long-form guides. The expert will determine whether each response reflects the intended purpose, audience, channel, and brand voice. They will also explain why specific writing choices work, identify ineffective or risky content, and create improved versions that demonstrate professional copywriting standards.

Key Responsibilities
  • Review AI-generated copy and content for clarity, accuracy, relevance, persuasion, and instruction compliance.
  • Evaluate whether each output matches the intended audience, brand voice, objective, and communication channel.
  • Create detailed prompts based on realistic marketing, editorial, and content-writing scenarios.
  • Produce gold-standard copy that demonstrates effective messaging, structure, tone, and audience awareness.
  • Assess headlines, hooks, subheadings, body copy, calls to action, and narrative flow.
  • Identify weak positioning, vague messaging, inconsistent tone, repetition, and unnecessary complexity.
  • Review content for incorrect facts, unsupported claims, exaggerated promises, and compliance concerns.
  • Determine whether B2B and B2C copy uses appropriate language, evidence, and persuasion techniques.
  • Compare multiple AI responses and rank them according to effectiveness, correctness, clarity, and reasoning quality.
  • Rewrite underperforming content while preserving the original intent and required information.
  • Explain editorial decisions through specific, actionable written feedback.
  • Adapt messaging for landing pages, email campaigns, advertisements, blogs, social media, product pages, scripts, and guides.
  • Apply style guides consistently across terminology, spelling, punctuation, capitalization, formatting, tone, and voice.
  • Review content produced for regulated or sensitive industries and flag unsafe or misleading claims.
  • Fact-check statements where required and separate verified information from assumption or promotional language.
  • Detect bias, inappropriate targeting, brand risk, unsafe advice, and unreliable content.
  • Document recurring AI writing errors and recommend improvements to prompts, rubrics, examples, and review methods.
  • Maintain consistent quality while working across varied brands, markets, audiences, and industries.
  • Collaborate remotely with trainers, reviewers, editors, and project stakeholders.
  • Complete hourly assignments within agreed deadlines and project quality standards.
Ideal Profile
  • Bachelor 's degree or higher in Communications, Marketing, Journalism, English, or a related discipline.
  • Equivalent professional experience may be accepted.
  • Minimum 5 years of professional experience in copywriting, content writing, editorial, content marketing, or brand storytelling.
  • Minimum C1 English proficiency with strong written communication skills.
  • Advanced understanding of brand voice, tone adaptation, message hierarchy, and audience targeting.
  • Ability to strengthen clarity, structure, persuasion, consistency, and narrative flow.
  • Experience creating or reviewing landing pages, email campaigns, blogs, advertisements, social media content, product copy, scripts, and long-form guides.
  • Strong judgment when identifying factual errors, weak reasoning, overclaims, and compliance-sensitive language.
  • Ability to evaluate content objectively against documented standards and project rubrics.
  • Confidence producing polished rewrites and explaining the reasoning behind each change.
  • Experience with B2B, B2C, editorial, conversion-focused, and informational writing.
  • Familiarity with editorial operations, style-guide governance, content QA, or brand standards.
  • Exceptional attention to grammar, syntax, consistency, terminology, formatting, and factual accuracy.
  • Reliable and self-directed approach to remote hourly contractor work.
  • Ability to maintain quality across deadlines, changing instructions, and distributed time zones.
  • Previous experience with AI data training, content annotation, response ranking, or large language model evaluation is strongly preferred.
Skills Set
  • Copywriting
  • Content writing
  • Copy Writing-Editing
  • Brand storytelling
  • Brand voice
  • Tone adaptation
  • Audience targeting
  • B2B copywriting
  • B2C copywriting
  • Landing page content
  • Email campaign copy
  • Blog writing
  • Advertising copy
  • Social media content
  • Product descriptions
  • Script writing
  • Long-form content
  • Headline development
  • Call-to-action writing
  • Value proposition development
  • Editorial quality assurance
  • Copyediting
  • Proofreading
  • Content fact-checking
  • Claims review
  • Compliance-sensitive writing
  • Style guide governance
  • Prompt development
  • AI response evaluation
  • Model output ranking
  • Gold-standard rewriting
  • Bias and brand-risk review
  • Written feedback
  • Remote collaboration
Why Join Us

This opportunity enables experienced copywriters and content specialists to apply professional writing judgment within the rapidly expanding artificial intelligence sector. The work directly influences how AI systems interpret audiences, adapt brand voice, organize persuasive messages, avoid unsupported claims, and create content suitable for real business use. Qualified experts will gain access to a flexible remote network and receive early consideration for relevant future assignments. The role also provides exposure to advanced AI evaluation processes, international content projects, varied marketing scenarios, and quality frameworks used to improve next-generation language models.

About the Company

YO IT Consulting connects copywriters, editors, marketers, and other domain specialists with remote AI training and content evaluation assignments. Operating from Dubai, United Arab Emirates, the company recruits experts worldwide whose professional judgment helps improve the clarity, accuracy, persuasion, brand fit, and reliability of modern artificial intelligence systems.

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