Chief Marketing Officer

Adecco; Dubai; On-site; AED 300,000 - 400,000; Full time

Job summary

A leading financial institution in Dubai, UAE, is seeking a Chief Marketing Officer to define and drive strategic marketing initiatives. This senior role encompasses developing and executing marketing strategies to enhance brand visibility and customer engagement across multiple segments. Ideal candidates will have at least 10 years of experience in marketing, fluency in Arabic and English, and a strong background in banking or financial services.

Qualifications

• Minimum of 10 years of experience in a senior marketing role, preferably in banking.
• Proficiency in Arabic and English is mandatory.
• Proven track record of leadership in marketing.

Responsibilities

• Develop marketing strategies to support the bank's growth objectives.
• Lead brand management and positioning efforts.
• Oversee market research and analysis for strategic decisions.
• Manage marketing budget and resources effectively.
• Drive digital marketing innovations.

Skills

Leadership

Strategic planning

Analytical skills

Communication

Interpersonal skills

Market research

Digital marketing

Education

Post‑Graduation degree in Marketing or Business Administration

Job description

As the Chief Marketing Officer (CMO) for a prominent bank in the Middle East, you will be instrumental in defining and driving the bank’s strategic positioning across Retail, Corporate, and Institutional segments. Reporting directly to the CEO Office and collaborating closely with the Board of Directors, your role will encompass the development and execution of comprehensive marketing strategies that align with the bank's objectives. You will lead a dynamic team to enhance brand visibility, customer engagement, and market share across over 25 branches and multiple operational locations. Key responsibilities include:

• Developing and implementing marketing strategies that support the bank's growth objectives
• Leading brand management and positioning efforts across all segments
• Collaborating with senior leadership to align marketing initiatives with business goals
• Overseeing market research and analysis to inform strategic decisions
• Managing the marketing budget and ensuring optimal resource allocation
• Driving digital marketing and innovation to enhance customer experience
• Building and maintaining relationships with key stakeholders and partners

Requirements

• Post‑Graduation degree in Marketing, Business Administration, or a related field
• Minimum of 10 years of experience in a senior marketing role, preferably within the banking or financial services sector
• Proficiency in Arabic and English
• Proven track record of leadership and strategic planning
• Strong analytical skills and ability to interpret market data
• Excellent communication and interpersonal skills
• Ability to work effectively with cross‑functional teams and senior executives