Brand Manager, GCC – Growth & Omnichannel Leader

New Country Healthcare; Dubai; On-site; AED 300,000 - 480,000; Full time

Job summary

New Country Healthcare seeks a Brand Manager for NOW to lead the GCC brand strategy, P&L, and omnichannel execution across healthcare, e-commerce, and tender channels. You will collaborate with Sales, Marketing, Regulatory, and Finance to drive growth and profitability.

The role requires strong analytical skills, experience with multi-channel brands, and proven ability to translate market insights into actionable plans while ensuring regulatory compliance and guidelines.

Qualifications

• 8+ years of brand management and business development in the wellness/healthcare industry.
• Experience across pharmacies, tender and e-commerce channels.
• Proven ownership of P&L, revenue, gross margin, pricing and profitability.
• Experience managing international brand principals or regional partners preferred.

Responsibilities

• Own the NOW brand strategy, planning and P&L across GCC markets.
• Lead annual business planning, set revenue, profitability and market share objectives.
• Oversee marketing budgets, trade spend and investment governance.
• Drive omnichannel activation and ensure consistent brand messaging across channels.
• Coordinate with Sales, Regulatory, Finance and Digital teams to optimise performance.

Skills

Brand management

P&L management

Stakeholder management

Negotiation

Data analysis

CRM insights

Education

Bachelor’s degree in Pharmacy/Nutrition or related field

MBA

Tools

CRM platforms

ERP / Supply Chain systems

Job description

New Country Healthcare seeks a Brand Manager for NOW to lead the GCC brand strategy, P&L, and omnichannel execution across healthcare, e-commerce, and tender channels. You will collaborate with Sales, Marketing, Regulatory, and Finance to drive growth and profitability.

The role requires strong analytical skills, experience with multi-channel brands, and proven ability to translate market insights into actionable plans while ensuring regulatory compliance and guidelines.