Brand Manager, Digital & Consumer (Gulf/UAE)

Abbott; United Arab Emirates; On-site; AED 120,000 - 200,000; Full time

Job summary

A global healthcare leader is seeking a Brand Manager for its Diabetes Care division in the UAE. The role involves overseeing digital and consumer-based programs, managing integrated marketing campaigns, and ensuring brand representation. Candidates should have at least 8 years in digital marketing, strong project management skills, and a relevant degree. Excellent communication and analytical skills are essential. Competitive salary and opportunities for growth are offered.

Qualifications

• Minimum 8 years of experience in digital & social marketing communication.
• Proficiency in marketing automation software.
• Hands-on experience with content management tools.

Responsibilities

• Drive digital & consumer-related marketing programs.
• Lead integrated marketing/communications campaigns.
• Monitor and manage promotional media plans.

Skills

Digital marketing

Data analytics

Project management

Excellent verbal and written communication

SEO knowledge

Social media experience

Education

Bachelor's degree in Business Management, Marketing, Communications, or Digital Marketing

MBA or advanced degree

Tools

Microsoft Office Suite

Excel

Tableau

Job description

A global healthcare leader is seeking a Brand Manager for its Diabetes Care division in the UAE. The role involves overseeing digital and consumer-based programs, managing integrated marketing campaigns, and ensuring brand representation. Candidates should have at least 8 years in digital marketing, strong project management skills, and a relevant degree. Excellent communication and analytical skills are essential. Competitive salary and opportunities for growth are offered.