Brand Growth & Strategy Manager

Apparel Group; Dubai; On-site; AED 201,000 - 335,000; Full time

Job summary

Apparel Group is seeking a Brand Manager to lead the development and implementation of the brand strategy in Dubai. The role focuses on maximizing sales, profitability, and market presence while coordinating with marketing, buying and operations teams to ensure alignment with brand image and regional goals.

The candidate will drive brand launch strategies, manage merchandising plans, and oversee stock, pricing, promotions, and inventory analysis to achieve sell-through targets across stores in

Qualifications

• Experience in brand development and profitability planning.
• Ability to design merchandise plans and buying requirements.
• Strong market and competition research skills.

Responsibilities

• Maximize sales and profitability of brand stores in line with targets.
• Develop the brand launch strategy with senior leadership.
• Control costs within budget guidelines for brand stores.
• Optimize in-store productivity through effective resource deployment.
• Incorporate feedback from territories on brand acceptance.
• Adhere to financial plans across sales, markdowns, margin, and inventory.
• Collaborate on brand positioning with Marketing and Brand GM.
• Participate in recruitment and training of team members.
• Coordinate store openings and re-fits with operations and projects teams.

Skills

Brand management

Strategic planning

Market research

Team leadership

Job description

Apparel Group is seeking a Brand Manager to lead the development and implementation of the brand strategy in Dubai. The role focuses on maximizing sales, profitability, and market presence while coordinating with marketing, buying and operations teams to ensure alignment with brand image and regional goals.

The candidate will drive brand launch strategies, manage merchandising plans, and oversee stock, pricing, promotions, and inventory analysis to achieve sell-through targets across stores in