Brand Executive

Kitopi; Dubai; On-site; AED 120,000 - 210,000; Full time

Benefits offered by this job

Wellness spaces for mothers

Monthly well-being programs

Webinars for growth

Private health insurance

Up to 50% discount on Kitopi brands

Annual leave

Job summary

Kitopi is a Dubai-based food tech company building and operating a diverse brands portfolio across the MENA region. We seek a Brand Manager to drive end-to-end brand strategy, GTM planning, and data-informed growth initiatives across multiple markets.

You’ll collaborate with Chefs, Operations, Supply Chain, Finance, Tech, and Product to translate strategy into executable roadmaps and campaigns, delivering engaging brand experiences in a fast-paced environment.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• 2-4 years in brand management, growth marketing, or commercial roles within the F&B, hospitality, or consumer sectors.
• Strong analytical skills with the ability to translate data into brand strategies.
• Excellent communication, organizational, and stakeholder management skills.
• Fluency in Arabic is required.

Responsibilities

• Own end-to-end brand strategy and performance across multiple markets.
• Lead go-to-market planning for brand launches, menu innovations, and campaigns.
• Drive data-led decision making by analyzing sales, ratings, and campaign performance.
• Optimize brand performance on delivery platforms in collaboration with CS and PMM teams.
• Collaborate cross-functionally with Chefs, Operations, Supply Chain, Finance, Tech, and Product.
• Co-own menu and product roadmaps with the Chef squad for quality and consistency.
• Monitor market trends and refine positioning and execution.
• Own the brand calendar and performance reviews for future launches.

Skills

Brand management

Growth marketing

Cross-functional

Arabic language

Education

Bachelor's degree in Marketing

Job description

Kitopi is a creator of magical food experiences—we discover, create, and curate homegrown brands from the region, for the region.

With a purpose to satisfy the world’s appetite to create joy, Kitopi owns and operates a diverse portfolio of over 200+ brands. These brands are either created, discovered, or curated with their customers in mind.

Launched in Dubai, UAE, in January 2018, Kitopi has grown to become one of the greatest success stories in the food tech space. By July 2021, Kitopi achieved Unicorn status, becoming the fastest company in the MENA region to reach this milestone.

Kitopi’s growth has been fueled by its innovative and scalable software solutions. Kitopi’s kitchens are powered by its proprietary Smart Kitchen Operating System (SKOS), an in-house suite of applications that optimizes cloud kitchen operations in real-time. As part of its growth roadmap, technological innovation, data science, artificial intelligence, and robotics will take center stage as Kitopi continues to reinvent the food industry and remain the leading food company in the region.

With over 6,000 employees, Kitopi currently operates 200+ locations across the UAE, KSA, Kuwait, Bahrain, and Qatar. It also operates its Customer Experience Center in Amman, Jordan, and its Engineering Hub in Krakow, Poland.

What You’ll Do?

• Own the end-to-end brand strategy and performance across multiple markets, ensuring consistency, scalability, and strong consumer relevance.
• Lead go-to-market planning for brand launches, menu innovations, and seasonal campaigns, aligned with consumer insights and market demand.
• Drive data-led decision making by analyzing sales, conversion, ratings, customer feedback, and campaign performance to identify growth opportunities.
• Optimize brand performance on delivery aggregators in partnership with Customer Success and Performance Marketing teams.
• Work cross-functionally with Chefs, Operations, Supply Chain, Finance, Tech, and Product to translate brand strategy into executable plans.
• Co-own menu and product roadmaps with the Chef squad, focusing on menu engineering, quality, and consistency.
• Monitor competitive landscape and category trends to continuously refine positioning and execution.
• Own the brand calendar and performance reviews, ensuring learnings are applied to future launches and optimizations.

What We Are Looking For?

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 2-4 years of experience in brand management, growth marketing, or commercial roles within the F&B, hospitality, or consumer sectors.
• Strong analytical skills with the ability to interpret data and translate insights into brand strategies.
• Solid project management and cross-functional collaboration skills across marketing, operations, culinary, and supply chain teams.
• Excellent communication, organizational, and stakeholder management skills.
• Ability to thrive in a fast-paced, results-driven environment.
• High attention to detail, problem-solving mindset, and continuous improvement approach.
• Fluency in Arabic is required.

• Extensive learning opportunities with hard and soft skill training to help you improve and challenge yourself.
• Be involved in customized workshops run by the Kitopi Academy.
• Have the chance to work in an international, diverse, and inclusive environment.
• Become part of one of the most caring communities out there.
• Free and unlimited access to a nutritionist.
• No Dress Code! (T&C applies).
• The famous team activities and social events bursting with fun
• Inclusive private health insurance.
• Up to 50% discount on Kitopi brands.
• Annual leave as per the company policy.

Additionally, we offer:

• Wellness spaces designed for mothers inclusive for all.
• Monthly well-being programs to nurture your mental and physical health.
• Informative and empowering webinars to support your growth.

So, what does it really mean to work at Kitopi?

We are constantly striving to make Kitopi the best place to work, by empowering you to be the best version of yourself every day. Our company values act as our guiding principles to help ensure that everyone feels safe, included, and like they truly belong.

Kitopi is an equal-opportunity employer. While we currently operate in 6 countries, we are over 70 different nationalities of talented Kitopians. Whether you are a seasoned professional, a recent graduate, or someone looking to return to the workforce after a break, we encourage you to apply. We celebrate rich diverse backgrounds, lifestyles, and cultures and have a 0-tolerance policy towards racism, bigotry, and hate. Please apply if you see a position that makes your heart skip a beat and help us build a company that we are all proud to work for.

Customer-obsessed and tech-enabled, at Kitopi, we are a team of passionate humans who are on a mission together to satisfy the world’s appetite.