Barista Market Developer Dubai at Oatly

Oatly AB; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading oat-based dairy alternative producer is seeking a Barista Market Developer in the UAE to establish their Barista Edition as the top dairy-free coffee alternative. You will leverage your coffee industry knowledge, build relationships with local coffee shops, and drive product awareness. If you are passionate about sustainability and have experience in the specialty coffee sector, this role is for you.

Qualifications

• Minimum of 2 years of experience in the specialty coffee industry.
• Ability to work independently and self-motivate.
• Experience driving brand growth in the coffee sector.
• Comfortable traveling distances by car.

Responsibilities

• Establish Oatly Barista Edition as a leading dairy-free alternative.
• Build relationships with coffee shops in the UAE.
• Collect market insights and share with the innovation team.
• Monitor competitors and devise action plans.
• Execute brand representation at larger events across the UAE.

Skills

Specialty coffee knowledge

Relationship building

Sustainability advocacy

Problem-solving

English proficiency

Job description

WHY OATLY

Across the world peoples consumption habits and diets are evolving to be more plant-based. Enter Oatly the #1 oat based dairy alternative producer in the world with products spanning multiple categories.

Were determined on being part of the discussion on the long-term future of the food and beverage industry. To keep this movement going we need more brilliant minds to come work with us to keep the momentum going and the Oatly flowing.

Our sole purpose as a company is to make it easy for people to turn what they eat and drink into personal moments of healthy joy without recklessly taxing the planets resources in the process.

Sustainability nutritional health and trust are at the heart of what we do. We are building a culture that constantly upgrades each other so we can upgrade the planet. This is a company that shows great respect and a fearless approach to make positive change. Does this feel exciting Well this is where you come in.

WHAT WE NEED YOU TO DO

How do you start the Post Milk Generation in the UAE We have a few ideas and oats are a big part of our solution. But so are you!
As Barista Market Developer you will be responsible for establishing Oatly Barista Edition as the No.1 dairy free alternative in the coffee channel. You will have great knowledge of coffee shops in the UAE and establish strong relationships to drive awareness and trial of Oatly. You will use this network of credible and influential people you meet to spread the word and love for Oatly. You will represent the brand flawlessly and show real commitment to our company values with positive energy and a deep product knowledge.

Heres the main elements of the role...

• Create lead and execute the development strategy for Oatly Barista Edition
• Identify and create genuine strong relationships which lead to mutually beneficially outcomes for Oatly and the top tier independent coffee shop
• Collect insight from the market about our products performance and share with the innovation team in order to improve our product performance
• Monitor our competitors and sharing insight about movements and create an action plan
• Create an Oatly network through building relationships visiting coffee houses and roasters and creating partnerships and meaningful relationships with customers partners and the International Markets and global BMD team
• Encourage the understanding of how sustainability impacts the coffee industry
• Assist with the execution of larger events across the UAE and be flawless in representing the brand (by being yourself)

But you know. These are just the things we can think of right now! This might be the job today but tomorrow brings more change so being light on your feet and willing to embrace the unknown is a verrrrrry big help.

In this role you will report to our BMD Manager and the location for this role is remote in the UAE.

THIS next section is for all the bullet point lovers out there:

WHAT WE NEED YOU TO BRING TO THE TABLE

We are looking for you who have a solid experience within the specialty coffee industry with demonstrable commercial experience as well as a deep understanding of how the coffee industry works in your areas and in the UAE. You believe in the company mission and our role in advancing those goals - building a company committed to sustainability superior nutritional health and trust.

Other key competencies & experiences:

• Minimum of 2 years experience with specialty coffee
• A self-starter who doesnt need direct supervision to motivate you for success
• Ready to make your mark in a smaller growing brand leveraging your experience to deliver amazing results and build an outstanding company
• Being comfortable covering distance by car
• English is a must

WHO WE NEED YOU TO BE

We think your oatsomeness is built upon the following qualities:

• You are a passionate advocate for sustainability who strives to create societal shifts and drive the plant-based revolution
• You have problem-solving skills essential for identifying root causes and implementing effective solutions
• You are highly collaborative and understand that our success as a company depends on our ability to work together to find innovative solutions
• You have a charismatic presence and a knack for steering conversations while diplomatically focusing the room on what matters
• You are comfortable with ambiguity and chaos energized by the challenge of building something lasting that benefits both the world and its people

To be the perfect fit for Oatly we believe you have a thirst for knowledge and are a result-driven person with high integrity. You thrive with a hands-on approach even in times of rapid change. Your social competence allows you to work effectively both independently and collaboratively.

Finally we hope that you share our values and have a great interest to carry out our mission in order to make the world a little bit better.

YOUR APPLICATION

Phew! Well done if youve got this far. Were glad weve still got your attention because weve got one last super important point to make.

As you can probably tell were a norm-breaking company. For us diversity and differences are an obvious asset. We know that amazing candidates can sometimes be put off applying for a job unless they can tick every box and that makes us really sad. So please trust your gut and pop in your application if its feeling right. If you have the curiosity passion and collaborative spirit lets do this together! It will be fun!

Last day of application: 17th of July.

We treat all candidates equally: If you are interested please apply through our application system - any correspondence should come from there. This will ensure that the candidate experience is smooth and fair to everyone!

THE OATLY WAY

Oatly is a company built on the idea of change. Our mission is to make it easy for people to eat better and live healthier lives without recklessly taxing the planets resources. Its why we come to work every day. With head office in Malm and production in Sweden Netherlands China Singapore and the US our products are available in almost 30 countries across Europe North America and Asia.

Love Oatly XOXO

#LI-TA1