32824845188 - Media Buyer 1

Activate Talent; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A dynamic marketing agency in Dubai is seeking a skilled Digital Marketing Specialist to manage and optimize meta social campaigns. Candidates should have at least 2 years of experience with Meta Ads and be familiar with Google Ads. This role will involve developing media strategies, monitoring campaign performance, and collaborating with marketing teams. The ideal candidate is detail-oriented and stays updated with industry trends. Competitive compensation and a collaborative work environment are offered.

Qualifications

• 2+ years of experience in Meta Ads (Facebook / Instagram).
• Experience with Google Ads and YouTube is a plus.
• Familiarity with Northbeam tracking is a bonus.

Responsibilities

• Develop and execute media buying strategies across digital and traditional channels.
• Conduct market research to identify target audiences and evaluate media options.
• Negotiate contracts and placements with media vendors.
• Monitor campaign performance and analyze metrics.
• Collaborate with the marketing team to align media strategies.
• Stay updated on industry trends and emerging media platforms.
• Prepare reports and presentations on campaign performance.

Skills

Meta Ads (Facebook / Instagram)

Google Ads

YouTube Ads

Media buying strategies

Market research

Data analysis

Job description

We are looking for a skilled Digital Marketing Specialist with at least 2 years of experience in Meta Ads (Facebook / Instagram) to join our team. The ideal candidate will have a strong ability to manage, optimize, and analyze paid social campaigns, with additional experience in Google Ads and YouTube being a plus.

Key Responsibilities

• Develop and execute media buying strategies across digital and traditional channels, including social media, search engines, display networks, and more.
• Conduct market research to identify target audiences and evaluate media options.
• Negotiate contracts and placements with media vendors to ensure optimal pricing and placement.
• Monitor campaign performance, analyze metrics, and make data-driven recommendations for improvements.
• Collaborate with the marketing team to align media strategies with overall brand objectives and promotional activities.
• Stay updated on industry trends, emerging media platforms, and competitive activities.
• Prepare reports and presentations to communicate campaign performance and insights to stakeholders.

Qualifications

• 2+ years of experience in Meta Ads (Facebook / Instagram).
• Experience with Google Ads and YouTube is a plus.
• Good to have experience working in Skin & Beauty E-commerce Brands.
• Familiarity with Northbeam tracking is a bonus.
• Must be available to work during PST hours.