YouTube Marketing Manager

Growth Troops; Johannesburg; Remote; ZAR 858 000 - 1 202 000; Full time

Job summary

A dynamic marketing company is seeking a YouTube Marketing Manager to expand their audience through innovative content strategies. The ideal candidate will manage the guest pipeline for podcasts, optimize YouTube SEO, and run social media campaigns. This role requires 2–3 years in digital media and strong writing skills. Join a flexible and remote team in driving measurable results.

Qualifications

• 2–3 years in content marketing, podcast growth, or digital media.
• Experience optimizing content for YouTube and podcasts.
• Strong writing skills and comfortable working independently.

Responsibilities

• Lead the end‑to‑end guest pipeline for our podcast.
• Develop and execute YouTube strategies that prioritize SEO.
• Run organic and paid campaigns on social media.

Skills

Content marketing

YouTube SEO

Social media marketing

Analytical mindset

Strong writing skills

Tools

Canva

HubSpot

WordPress

LinkedIn Navigator

Job description

YouTube Marketing Manager

📍 Remote | 🕐 Full-Time | 🌎 Must Overlap with U.S. Eastern Time

Grow the brand. Elevate the content. Drive measurable results.

We’re looking for a strategic and hands‑on YouTube Marketing Manager to take the lead in expanding our audience through video, audio, and digital content. You’ll manage the full lifecycle of branded content—from podcast guest booking to YouTube SEO to social promotion—turning every episode into a growth opportunity.

If you’re equal parts marketer and content strategist with strong instincts for what performs online, this role is for you.

🔍 What You’ll Own

• Lead the end‑to‑end guest pipeline for our podcast: outreach, scheduling, communication

• Develop and execute YouTube strategies that prioritize SEO, thumbnails, retention, and engagement

• Run organic and paid campaigns on social media to promote content across platforms

• Create branded assets in Canva or Photoshop for video, podcast, and social channels

• Write and distribute weekly newsletters to engage and grow our subscriber base

• Monitor performance metrics and audience feedback; iterate content strategy accordingly

• Manage HubSpot CRM data and reporting tied to campaign performance

✅ What You Bring

• 2–3 years in content marketing, podcast growth, or digital media

• Experience optimizing content for YouTube and podcast optimization

• Working knowledge of tools like Canva, HubSpot, WordPress, and LinkedIn Navigator

• Strong writing skills and a strategic, analytical mindset

• Comfortable working independently across projects in a remote team