Wine Brand Digital Marketing Strategist: Social, SEO & E‑Commerce

Exceed Human Resource Consultants; Paarl; On-site; ZAR 350 000 - 500 000; Full time

Job summary

A leading marketing consultancy in Paarl is seeking a Digital Marketing Specialist to develop and implement strategies for social media, SEO, and e-commerce. This diverse role involves managing campaigns, creating engaging content, and enhancing client engagement through innovative marketing solutions. The ideal candidate has a relevant bachelor's degree and experience in digital marketing tools and platforms.

Qualifications

• Experience in digital marketing with campaign and budget management.
• Proficiency in creating engaging content for social media and websites.
• Knowledge of wine or the wine industry is beneficial.

Responsibilities

• Develop and execute social media strategies across various platforms.
• Conduct keyword research and optimize web content for better visibility.
• Capture and edit product images for marketing materials.
• Design visuals for marketing campaigns adhering to brand style.
• Upload and manage product listings on the Online Shop.
• Compile monthly reports on marketing performance and engagement.
• Engage directly with clients and innovate wine marketing approaches.

Skills

Digital Marketing

Social Media Management

SEO

Graphic Design

E-Commerce Management

Education

Bachelor's degree in Marketing or related field

Grade 12 or equivalent

Tools

Google Ads

Google Analytics

Facebook Business Manager

MS Office Suite

Social Media Management Tools

Job description

A leading marketing consultancy in Paarl is seeking a Digital Marketing Specialist to develop and implement strategies for social media, SEO, and e-commerce. This diverse role involves managing campaigns, creating engaging content, and enhancing client engagement through innovative marketing solutions. The ideal candidate has a relevant bachelor's degree and experience in digital marketing tools and platforms.