Trade Sales Representative

Elev8r Distribution Pty Ltd; Gauteng; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A dynamic distribution company in South Africa seeks a Trade Sales Representative to drive sales and visibility in supermarkets and retailers. The ideal candidate will have FMCG sales experience and a strong background in customer relationship management. Responsibilities include prospecting new customers and executing promotional activities. This role offers an opportunity for daily travel and growth in a competitive market.

Qualifications

• Matric; Sales / Marketing Certificate, Diploma or Degree preferred.
• 1 to 3+ years FMCG sales experience.

Responsibilities

• Execute high-frequency call cycles; capture accurate orders.
• Prospect and onboard new customers.
• Build relationships with store owners, department managers & buyers.
• Expand assortment by store potential; activate dormant accounts.
• Deploy POS and run micro-activations in store and events.

Skills

Negotiation and relationship building

Route planning

Persuasive selling & negotiation

CRM discipline

Sound FMCG knowledge

Education

Sales / Marketing Certificate, Diploma or Degree

Tools

Excel

Job description

Trade Sales Representative

Purpose

Deliver sales, distribution, visibility and promo execution in supermarkets, forecourts, high footfall retail, cash & carries and wholesalers. Explode numeric distribution and high-frequency orders across general retail, superettes, supermarkets, market clusters.

Reports to / Travel

• Reports to : Junior / Area Sales Manager
• Travel : Daily in-territory

Key Outcomes / KPIs

• Call rate compliance and strike rate
• New account opens and repeat rate
• Outlet penetration and weekly order frequency
• Promotion execution and OOS reduction
• Basket / value per outlet
• Activation and sampling conversion
• Customer universe activity and growth

Core Responsibilities

• Execute high-frequency call cycles; capture accurate orders
• Prospect and onboard new customers
• Build relationships with store owners, department managers & buyers
• Expand assortment by store potential; activate dormant accounts
• Deploy POS and run micro-activations in store and events, report daily / weekly

Requirements

• Matric; Sales / Marketing Certificate, Diploma or Degree preferred
• 1 to 3+ yrs FMCG sales experience

Competencies & Tools

• Negotiation and relationship building
• Route planning
• Persuasive selling & negotiation
• CRM discipline; Excel basics
• Sound FMCG knowledge