Strategic Marketing Lead: GTM, Digital & Brand Growth

Zanati Group; Gauteng; On-site; ZAR 500 000 - 700 000; Full time

Job summary

A South African marketing firm is seeking a Marketing Manager to develop targeted marketing strategies, optimize digital performance, and manage stakeholder relations. The ideal candidate will have 5-8 years of Financial Services marketing experience, a relevant marketing degree, and a proven ability to execute multi-channel campaigns. This role is essential for shaping the firm's brand and delivering measurable outcomes in a dynamic environment.

Qualifications

• 5-8 years of experience in Financial Services marketing required.
• At least 5 years in consumer brand marketing, including 2 years at Brand Manager level.
• Experience in developing multi-channel Go-To-Market strategies.

Responsibilities

• Drive brand growth and market impact through integrated multi-channel campaigns.
• Manage stakeholders and deliver marketing outcomes.
• Oversee marketing budget compliance and efficiency.

Skills

Financial Services marketing experience

Brand management experience

Marketing propositions crafting

Performance marketing understanding

Budget management

Education

Relevant BCom/BA Marketing degree

Honours degree in marketing

Job description

A South African marketing firm is seeking a Marketing Manager to develop targeted marketing strategies, optimize digital performance, and manage stakeholder relations. The ideal candidate will have 5-8 years of Financial Services marketing experience, a relevant marketing degree, and a proven ability to execute multi-channel campaigns. This role is essential for shaping the firm's brand and delivering measurable outcomes in a dynamic environment.