Strategic Brand & Regional Marketing Lead

PKF in South Africa; Johannesburg; On-site; ZAR 900 000 - 1 400 000; Full time

Job summary

A national financial services firm in Johannesburg is seeking a Senior Marketing Manager to lead strategic marketing initiatives. The role involves overseeing brand consistency across multiple regions, driving national marketing strategies, and collaborating with various teams to elevate brand presence. The ideal candidate has 7-10 years of marketing experience, with at least 3 years in a senior role, particularly within finance or professional services. This position offers competitive opportunities within a dynamic environment.

Qualifications

• 7–10 years’ experience in marketing, with at least 3 years in a senior leadership role.
• Experience managing brand consistency across multiple offices or regions.
• Proven ability to lead campaigns and engage professional audiences.

Responsibilities

• Lead and oversee the strategic marketing direction for the organisation.
• Develop and implement a national marketing strategy aligned with business objectives.
• Monitor and approve regional campaigns ensuring compliance with brand standards.
• Lead national campaigns across digital channels and manage analytics for optimization.

Skills

Leadership

Brand Management

Communication

Analytical Skills

Digital Marketing

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

Monday.com

HubSpot

InDesign

Canva

LinkedIn Campaign Manager

Job description

A national financial services firm in Johannesburg is seeking a Senior Marketing Manager to lead strategic marketing initiatives. The role involves overseeing brand consistency across multiple regions, driving national marketing strategies, and collaborating with various teams to elevate brand presence. The ideal candidate has 7-10 years of marketing experience, with at least 3 years in a senior role, particularly within finance or professional services. This position offers competitive opportunities within a dynamic environment.