Sports Marketing Coordinator

Placements24; Upington; Hybrid; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Hybrid work model

Professional development

Performance-based incentives

Job summary

Placements24 in Upington is seeking a creative Sports Marketing Coordinator to design and execute campaigns that boost brand visibility for our sports initiatives. You will manage digital marketing, social channels, and community outreach; coordinate marketing materials and events; and analyze results to inform future strategy.

The role requires a Bachelor’s in Marketing or Communications, hands-on sports marketing experience, and strong writing and project management skills.

Qualifications

• Bachelor's degree in Marketing or Communications required.
• Proven experience in marketing, preferably within sports or leisure.
• Strong understanding of digital marketing tools, social media platforms, and content creation.

Responsibilities

• Develop and implement integrated marketing and communication strategies for sports events and programs.
• Manage social media channels, create engaging content, and monitor online presence and community interaction.
• Coordinate the production of marketing materials, including brochures, posters, and digital assets.
• Assist in organizing promotional events, sponsorships, and partnerships.
• Analyze marketing campaign performance, track key metrics, and provide reports with actionable insights.
• Liaise with media contacts and support public relations activities.

Skills

Digital marketing

Social media

Content creation

Campaign management

Education

Bachelor's degree in Marketing/Communications

Tools

Google Analytics

Adobe Creative Suite

Canva

Job description

About the Role

Our client is seeking a creative and strategic Sports Marketing Coordinator to develop and execute innovative marketing campaigns that enhance brand visibility and engagement for their sports initiatives in Upington . This role is integral to building strong connections with our audience, increasing participation in our programs, and driving the commercial success of our leisure offerings. You will work across various platforms, from digital marketing to community outreach, to promote our events and services. This is a great opportunity for a passionate marketer to make a significant impact in the Leisure & Sports sector.

Key Responsibilities

• Develop and implement integrated marketing and communication strategies for sports events and programs.
• Manage social media channels, create engaging content, and monitor online presence and community interaction.
• Coordinate the production of marketing materials, including brochures, posters, and digital assets.
• Assist in organizing promotional events, sponsorships, and partnerships.
• Analyze marketing campaign performance, track key metrics, and provide reports with actionable insights.
• Liaise with media contacts and support public relations activities.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in marketing, preferably within the sports or leisure industry.
• Strong understanding of digital marketing tools, social media platforms, and content creation.
• Excellent writing, editing, and communication skills.
• Ability to manage multiple projects, prioritize tasks, and meet deadlines.
• Creative thinking and a passion for sports and marketing.

Benefits

• Competitive salary and performance-based incentives.
• Hybrid work model offering a balance of office and remote work.
• Opportunities for professional development and training in marketing techniques.
• Contribute to the growth and success of Leisure & Sports activities in Upington .
• A dynamic and forward-thinking work environment.