Specialist Social Media

Boardroom Appointments; Cape Town; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading recruitment agency is seeking a Social Media Specialist in Cape Town. This role involves enhancing the company's digital footprint and brand visibility across social media platforms. Successful candidates should possess a relevant degree and at least 3 years of experience in social media, alongside strong content creation skills. A deep understanding of social media analytics tools and trends is essential. Join a dynamic team and shape the company's online presence effectively.

Qualifications

• 3+ years proven experience as a social media specialist or similar role.
• In-depth knowledge of social media trends and best practices.
• Proficiency in social media analytics tools.

Responsibilities

• Expand the company's digital footprint and enhance brand visibility.
• Ensure consistency in messaging while bridging the gap between business and external agencies.

Skills

Strong copywriting skills

Content creation

Knowledge of social media platforms

Analytical skills

Education

Degree in Marketing, Communications, Public Relations, or related field

Tools

Sprout Social

Hootsuite

Google Analytics

Microsoft Office Suite

Job description

Qualifications

• Degree in Marketing, Communications, Public Relations, or related field (essential).
• 3+ years proven experience working in a social media specialist role or similar, preferably within the retail or consumer goods industry (essential).
• In depth knowledge of social media platforms, trends, and best practices (essential).
• Strong copywriting and content creation skills, with a keen eye for design and visual aesthetics.
• Proficiency in social media analytics tools (e.g., Sprout Social, Hootsuite, Google Analytics) and Microsoft Office Suite.

Responsibilities

• As a Social Media Specialist within the Corporate Communications & Public Relations department, you will play a pivotal role in expanding our company's digital footprint and enhancing brand visibility across social media platforms.
• Working closely with the PR & Communications team, you will ensure consistency in messaging while effectively bridging the gap between the business and external agencies.