Social Media Manager

Danielle Ward Recruitment; Noordwes; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A well-known recruitment agency seeks a Social Media Manager for a ladies fashion brand in Noordwes, South Africa. This role involves driving social media strategy, overseeing content creation, and managing a Marketing Executive. Ideal candidates should have strong skills in visual storytelling and influencer management. The position offers an opportunity to push the brand forward in an exciting era.

Responsibilities

• Develop and implement social strategy that drives engagement and growth.
• Ensure all content is visually strong and on-brand.
• Oversee content planning and posting for a consistent feed.
• Mentor and guide the Marketing Executive.
• Lead creative direction for social shoots.
• Manage influencer strategy and brand collaborations.
• Deliver regular performance reports and insights.

Skills

Social media strategy

Content creation

Team leadership

Trend analysis

Visual storytelling

Influencer management

Job description

Our client is a ladies fashion brand, recently had a successful overhaul and relaunch, and is moving into a very exciting era. They are looking for a Social Media Manager who will take their social and marketing strategy to the next level, and will oversee all social media activity, manage a Marketing Executive and work closely with the Creative Director to ensure every campaign and post reflects the brand vision.

Responsibilities

• Develop and implement social strategy that drives engagement and growth across TikTok, Instagram and emerging platforms
• Ensure all content is visually strong, on-brand and in sync with product drops and campaigns
• Oversee content planning, production and posting, maintaining a consistent and curated feed
• Mentor and guide the Marketing Executive to deliver high-quality, time work
• Stay ahead of trends, aesthetics and creators relevant to our audience
• Lead creative direction for social shoots and content days
• Capture and produce engaging visuals both independently and on set
• Collaborate with teams to ensure cohesive storytelling across all touchpoints
• Support creation of paid ads, newsletters and web updates
• Own influencer strategy – from scouting and gifting to long-term relationships
• Identify and manage brand collaborations and cross-platform partnerships
• Bring new, relevant ideas that push the brand forward
• Manage the social and marketing calendar, ensuring smooth planning and execution
• Deliver regular performance reports and insights
• Maintain a fast, reactive approach – seizing opportunities and keeping content fresh and impactful

Additional Information

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