Social Media Manager

Job Placements; Gauteng; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A recruitment agency is looking for a Digital Marketing Specialist in Gauteng, South Africa. The position requires developing social media strategies, tracking KPIs, and creating engaging content. Ideal candidates should have a Bachelor's degree in a relevant field and over 3 years of experience in digital marketing with a strong focus on social media management. This role emphasizes analytical skills for data-backed content creation.

Qualifications

• Bachelor's degree in a relevant field preferred.
• 3+ years of experience in Digital Marketing.
• Strong ability in data analysis.

Responsibilities

• Develop and implement a strategic social media plan.
• Track KPIs to ensure growth and engagement.
• Create engaging content tailored to each platform.

Skills

Digital Marketing

Social Media Management

Data Analysis

Content Writing

Online Reputation Management

Education

Bachelor's degree in Marketing, Communications, or related field

Job description

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field (preferred)
• 3+ years of experience in Digital Marketing with a strong focus on Social Media Management
• Strong in data analysis - understanding graphs and trends and taking data-backed decisions for content creation
• Good with Online Reputation Management
• Ability to write clear, concise, and informative content for a variety of audiences

Duties

• Develop and implement a strategic social media plan and calendar for platforms including LinkedIn, Facebook, Instagram, Twitter, and YouTube
• Track relevant KPIs for each platform to ensure experimentation and growth
• Create engaging and informative content (text, images, videos) tailored to each platform\'s audience
• Manage and monitor social media accounts, fostering community engagement and responding to inquiries
• Analyze social media performance metrics and optimize campaigns for continuous improvement
• Develop compelling content for various channels, including Social media posts, ORM, Affiliate marketing, Influencer Marketing