Social Media Manager

Hollywoodbets; Durban; On-site; ZAR 300 000 - 500 000; Full time

Job summary

A leading South African betting company is seeking a Social Media Manager to manage their social media presence, create engaging content, and report on campaign effectiveness. The ideal candidate should have strong copywriting skills, excellent communication abilities, and a degree or diploma in Marketing or related fields. You will work in a fast-paced environment and report on SEO metrics and audience engagement, contributing to the company’s brand awareness.

Qualifications

• Available to work overtime and weekends when required.
• Demonstrate good quality focus skills.
• Must be able to plan effectively and efficiently to meet deadlines.

Responsibilities

• Maintain and grow the company’s social networks by updating and curating content.
• Monitor and report on SEO and web traffic metrics.
• Design and implement social media strategies to align with business goals.

Skills

Strong copywriting experience

Excellent communication skills

Strong planning skills

Results driven

Understanding the internet betting platform

Education

Diploma or Degree qualification in Marketing or related field

Job description

Responsibilities

Being a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africa’s biggest success stories. From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa and the United Kingdom. And that’s just the beginning. Our talented Team is on a mission to increase our global footprint, ready to take on any challenge because at Hollywoodbets, not even the sky is the limit. Join our Team and let’s reach for the stars.

We have an amazing opportunity for a Social Media Manager. Do you think you have what it takes to be our newest Purple Star?

The Social Media Manager will be required to maintain and grow the company’s social networks by updating and curating content to gain new followers, while handling the high levels of web traffic and customer engagement. Ensure collaboration with marketing, branding, and legal teams to align company messages, promotions, and goals. Create new social marketing campaigns, build brand recognition, and manage all published company content while expressing our company views creatively. Work with web analytic tools to track campaign progress by implementing up-to-date digital technologies, social media and industry trends.

With Hollywoodbets You Will

Innovate and create as part of a like-minded, authentic Team eager to achieve goals.

Embrace challenges and the thrill of working in a vibrant and fast-paced industry.

Grow with our development plans and culture that allows you to further your career.

You Bring

• Strong copywriting experience
• Valid driver’s license
• Available to work overtime and weekends when required

A Bonus To Have

• Diploma or Degree qualification in Marketing or in a related field

What You’ll Do For The Brand

• Perform research on current benchmark trends and audience preferences.
• Design and implement social media strategies to align with business goals.
• Strategise and report on all objectives for paid social media advertising, budgets and ROI.
• Generate, edit, publish and share engaging content daily (e.g. Photos, videos and news).
• Monitor and report on SEO and web traffic metrics by understand the essentials for optimizing content in relation to the Hollywood Blog.
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency.
• Ensure communication with followers by responding to queries in a timely manner.
• Monitor customer reviews.
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout).
• Suggest and implement new social media features, campaigns or competitions to develop the company’s brand awareness.
• Define goals for the Social Media team in accordance with business goals.
• Management of the Conversocial teams.
• Stay up to date with the latest digital marketing trends.
• Measure the impact of the campaigns and marketing initiatives on social media.
• Oversee day-to-day management of online campaigns and ensure brand consistency.
• Incorporate optimization strategies, analyze data, and research best ways to increase traffic.
• Review success of campaigns and develop ways to improve.
• Drive engagement with social media influencers.
• Research new media platforms, trends, and industry opportunities.
• Ensure effective, concise copy for multiple platforms, websites, and social networks.
• Daily, Weekly and Monthly Reporting.
• Implement strategies as indicated by the Marketing Consultant (iBranch).
• Adhoc duties as and when required

What You’ll Bring To The Team

• Demonstrate good quality focus skills
• Strong Planning skills
• Be results driven
• Strong sense of accountability
• Must be able to plan effectively and efficiently in order to meet deadlines
• Have excellent communication skills
• Reporting skills
• Understand mobile betting applications
• Understanding the internet betting platform

So, are you ready to level up, learn, and perform at your best? Apply now!

Please be advised that should you not be contacted within 30 days, kindly consider your application to be unsuccessful.