Social Media Manager

Ctg Global; Cape Town; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A humanitarian-focused company based in Cape Town is seeking a Social Media Manager to develop and lead social media strategies across multiple brands. The role includes creating engaging content, analyzing performance metrics, and managing online communities to enhance visibility and engagement. Ideal candidates should have a Bachelor's degree in a related field and 5 years of relevant experience. This position offers 30 days of annual leave and comprehensive medical aid.

Benefits

30 days' annual leave

Comprehensive medical aid

Qualifications

• 5 years' experience in social media management or digital marketing.
• Experience with paid media and scheduling platforms.
• Ability to translate data into actionable insights.

Responsibilities

• Develop and lead organic social media strategies.
• Build content calendars aligned with business goals.
• Prepare monthly and quarterly reports on social media performance.

Skills

Social Media Management

Content Creation

Data Analysis

Stakeholder Engagement

Copywriting

Education

Bachelor's degree in Communications, Marketing, or related field

Tools

Canva

Website CMS

Job description

Established in

• Committed To Good (CTG) now operates in 25 fragile and conflict-affected countries around the world delivering humanitarian and development projects through the provision of recruitment, human resources and project management services.

CTG provides services to humanitarian organisations, government, non-governmental organisations and corporates enabling public and private sectors to achieve their objectives in conflict-affected regions. CTG Creative is CTG's Communications and Marketing Team that supports CTG and several of the Chelsea Group companies — a diverse portfolio spanning humanitarian staffing, security, leadership development, clean water innovation, and more.

We manage the online presence, brand storytelling, and communications and campaigns for multiple brands, developing strategies and content that reach B2B audiences across the world. The CTG's Communications team manages the digital presence of multiple Chelsea Group companies.

Over the past year, significant momentum has been built across social media platforms, driving brand visibility, engagement, and lead generation.

The social media manager role is business-critical for sustaining the volume and quality of social media content that directly supports brand visibility, client engagement, and business development.

High-priority brands of Chelsea Group have seen engagement multiply tenfold under the current social media strategy.

Ensuring continuity and creative excellence in this role is essential for maintaining this momentum and supporting the group's broader strategic objectives. The Social Media Manager will combine creative content production, analytics, and stakeholder engagement while ensuring consistency and impact across brands.

Responsibilities

• Develop and lead organic social media strategies for multiple Chelsea Group brands.
• Shape paid media strategies in collaboration with freelancers, defining objectives, audience targeting, creative direction, and success metrics.
• Build content calendars that align with each brand's business goals and overall group priorities.
• Lead digital content strategy and execution across all brands, working closely with the Head of Content to ensure continuity across all touchpoints, producing 50 posts per month, managing LinkedIn newsletters, and promoting blogs while ensuring brand consistency in messaging, visuals, and voice.
• Monitor and engage communities daily, fostering relationships, growing audiences, and proactively managing online reputation. LinkedIn is our primary platform, followed by Facebook with one brand presence on Instagram.
• Conduct regular check-ins with internal clients across the Chelsea Group to align content with strategy and key initiatives. Adapt content pipelines to meet urgent business needs through close collaboration with the Communications team.
• Coordinate with external specialists for paid campaigns, ensuring performance and lead generation align with objectives. Oversee ad creative design and campaign execution.
• Prepare monthly and quarterly reports on social media performance, engagement and reach, with the support of the Junior Account Manager. Monitor trends, optimise strategies, and collaborate with the Analytics Lead on website and Google Analytics insights.
• Manage monthly website updates, ensuring all brands' sites reflect current campaigns, events, and initiatives.

Qualifications

• Bachelor's degree in Communications, Marketing, Social Media or related field.
• 5 years' experience in social media management or digital marketing with knowledge of paid media, scheduling platforms, and website CMS.
• Demonstrated experience creating and managing multi-brand content.
• Track record of driving engagement and measurable growth.
• Experience coordinating with external vendors and internal stakeholders.
• Strong copywriting and design skills (Canva proficiency is an asset).
• Ability to translate data into actionable insights.
• Ability to self-start, problem-solve and work under pressure.

Benefits

Work across multiple dynamic companies in sectors that matter — from humanitarian work to leadership development and clean water innovation. Be part of a supportive creative team at our Cape Town office. 30 days' annual leave and comprehensive medical aid.