Social Media & Community Specialist

Affinity International; Johannesburg; On-site; ZAR 300 000 - 450 000; Full time

Job summary

A leading social media firm in Gauteng seeks a Social Media & Community Specialist to connect with online audiences. This hands-on role involves creating posts, managing engagement, and driving brand awareness. Ideal candidates should have 2-4 years managing social media accounts, excellent communication skills, and a knack for creating engaging content that resonates with followers.

Qualifications

• 2-4 years experience managing brand social media accounts.
• Proven ability to grow audiences and improve engagement rates.
• Strong understanding of social algorithms, timing, and platform cultures.

Responsibilities

• Create and schedule engaging posts across various platforms.
• Manage community engagement in real time.
• Monitor performance metrics and report key engagement insights.

Skills

Experience managing brand social media accounts

Understanding of social algorithms

Excellent writing and communication skills

Basic design/video-editing ability

Job description

About the Role

We're looking for a Social Media & Community Specialist who knows how to build and engage online audiences.

The ideal candidate is someone who lives inside the platforms creating content, sparking conversations, and driving real connection between brand and followers.

This role is for a hands‑on social media pro who can plan, post, and engage daily not a marketing generalist or designer, but someone whose craft is social.

Key Responsibilities

• Create and schedule engaging posts across platforms (Instagram, LinkedIn, Facebook, TikTok, etc.).
• Write captions, hooks, and replies that feel human and on‑brand.
• Manage community engagement respond to comments, DMs, and interactions in real time.
• Spot and act on trends quickly to keep content fresh and relevant.
• Create short‑form videos or simple graphics using tools like Canva or CapCut.
• Monitor performance metrics and report key engagement insights.
• Collaborate with the creative or marketing team to align tone and messaging.

Requirements

• 2-4 years experience managing brand social media accounts.
• Proven ability to grow audiences and improve engagement rates.
• Strong understanding of social algorithms, timing, and platform cultures.
• Excellent writing and communication skills.
• Basic design / video‑editing ability; comfortable working independently.

Ideal Candidate

You’re curious, fast, and social‑savvy.

You know how to make people stop scrolling and how to keep them coming back.