Social Media

Solar Md; Cape Town; On-site; ZAR 250 000 - 375 000; Full time

Job summary

A leading energy storage solutions company in Cape Town is looking for a Social Media & Content Creator to enhance their digital presence. The ideal candidate will manage social media platforms, create engaging content, and foster community engagement. Must have a Bachelor's degree in marketing and 2–3 years of related experience in social media management. This role offers opportunities to innovate in a fast-paced environment.

Qualifications

• 2–3 years of proven social media management and content creation experience.
• Solid understanding of paid media and ROI tracking.
• Excellent writing skills with adaptability for different audiences.

Responsibilities

• Develops and executes platform-specific social media strategies.
• Produces and schedules high-quality, engaging content.
• Engages with followers and maintains a consistent brand voice.

Skills

Social media management

Content creation

Community engagement

Analytics

Campaign management

Education

Bachelor's degree in marketing, Communications, or related field

Tools

Hootsuite

Adobe Creative Suite

Google Analytics

Job description

About Solar MD - LEADERS IN ENERGY STORAGESince

Solar MD has been a global leader in energy storage solutions, providing affordable, reliable, and quality products to homes, businesses, and industries globally.

With hundreds of thousands of units installed in over 50 countries, our innovative technology is building a brighter, greener future for everyone. We are committed to developing and manufacturing high-performance energy storage solutions that maximize the potential of renewable energy sources.

We are committed to delivering energy storage solutions of exceptional quality and reliability.

Our in-house engineering and fabrication expertise ensures the highest standards throughout the entire process, from design and manufacturing to rigorous testing.

Combined with our strengths in electrical, software, and mechanical design, and backed by exceptional after-sales technical support, we provide innovative solutions that meet the evolving needs of the energy storage market.

Social Media & Content Creator

The Social Media & Content Creator drives the company's digital voice and visibility by strategically managing social media platforms. Through creative content development, active community engagement, and data-driven strategies, the role ensures that the brand reaches and resonates with its target audiences. By amplifying awareness of the company's products and values, the role directly supports customer acquisition, retention, and market leadership.

Top Three Outcomes

• Stronger Brand Presence: Social media channels consistently reflect a cohesive, innovative, and professional brand identity.
• Audience Growth & Engagement: Company's social media communities expand in followers and interaction, fostering brand loyalty and advocacy.
• Lead Generation & Campaign Support: Social media efforts contribute measurably to lead generation and successful marketing campaigns.

Key Responsibilities

• Social Media Strategy & Management: Develops and executes platform-specific strategies that build awareness, increase reach, and strengthen the brand's positioning.
• Ensures that all activities are aligned with company goals and integrated into the broader marketing plan.
• Content Creation & Publishing: Produces and schedules high-quality, platform-appropriate content that engages audiences and communicates brand messaging clearly.
• Continuously adapts creative output to reflect new trends and maximize relevance.
• Community Engagement & Brand Voice: Actively engages with followers and online communities to foster dialogue and strengthen relationships.
• Maintains a consistent, professional, and approachable brand voice across all interactions.
• Analytics & Paid Media: Monitors performance across platforms and leverages analytics to refine content and strategy.
• Plans and manages paid campaigns to extend reach and drive conversions.
• Collaboration & Innovation: Works closely with marketing and sales teams to align social media activities with broader initiatives.
• Proactively explores and tests new formats, tools, and approaches to keep content innovative and competitive.

Skills, Knowledge, Experience and Talents Required

• Knowledge and Skills: Bachelor's degree in marketing, Communications, Digital Media, or related field preferred.
• Expertise in social media management tools (Hootsuite, Buffer, Sprout Social, or Meta Business Suite).
• Strong knowledge of platform algorithms and best practices for Instagram, LinkedIn, Facebook, TikTok, and X.
• Experience in content creation tools such as Adobe Creative Suite, Canva, and video editing software.
• Solid understanding of paid media, campaign setup, targeting, and ROI tracking.
• Familiarity with analytics tools such as Google Analytics, Meta Insights, or SEMrush.
• Excellent writing skills with ability to adapt tone for different audiences.
• Strong organizational skills with ability to manage multiple accounts and campaigns simultaneously.

Experience

• 2–3 years of proven social media management and content creation experience.
• Demonstrated success in growing social media audiences and engagement.
• Experience running paid social media campaigns with measurable ROI.

Desired Competencies

• Creativity
• Strategic Thinking
• Analytical Skills
• Customer Focus
• Communication (Written & Oral)
• Team Player
• Adaptability
• Energy / Drive
• Integrity
• Enthusiasm

If you meet the requirements and are excited about this opportunity, please email your CV along with all the supporting documents to …