Senior Social Media Strategy Lead - Remote

Bionic Talent; South Africa; Remote; ZAR 463,000 - 555,000; Full time

Job summary

Bionic Talent seeks a Senior Social Media Manager for a US-based digital marketing agency. You will lead advanced social strategies from ideation to measurable results across global brands.

Responsibilities include building B2B and B2C channel strategies, managing organic and paid campaigns (Facebook, Instagram, LinkedIn, TikTok), leading influencer partnerships, and mentoring junior staff. Remote role for candidates in South Africa.

Qualifications

• 6-8 years of direct social media strategy and management experience.
• Experience at global agencies such as Ogilvy, WPP, Publicis, Dentsu, Havas, VML, or similar.
• Ability to develop social media strategies from scratch and tie them to client goals.
• Experience across B2B and B2C organic and paid channels.
• Experience in healthcare, medical tech, dental, aesthetics, legal, veterinary, or home services.
• Strong client-facing skills for senior-level discussions.
• Mentoring junior team members.
• Excellent written and verbal English, analytical and strategic thinking.

Responsibilities

• Develop and lead comprehensive B2B and B2C social media strategies aligned with client business goals and revenue objectives.
• Build channel strategies from the ground up, identifying target audiences, content pillars, and growth opportunities.
• Plan and manage organic and paid campaigns across Facebook, Instagram, LinkedIn, and TikTok.
• Conduct social media audits, competitor analysis, and develop strategic recommendations for clients and prospects.
• Lead influencer marketing campaigns, including creator selection, partnerships, execution, and ROI measurement.
• Present strategies and campaign results to clients, manage relationships, and pitch new opportunities to grow accounts.
• Establish KPIs, analyze campaign performance, and deliver actionable reports.
• Lead content planning and collaborate with creative and paid media teams to execute campaigns.
• Mentor and manage a junior social media team member, overseeing workflows, priorities, and deliverables.

Skills

Social media strategy

Agency experience

Client relationships

Platform expertise

Mentoring

English fluency

Tools

Hootsuite

ClickUp

GoHighLevel

Job description

Bionic Talent seeks a Senior Social Media Manager for a US-based digital marketing agency. You will lead advanced social strategies from ideation to measurable results across global brands.

Responsibilities include building B2B and B2C channel strategies, managing organic and paid campaigns (Facebook, Instagram, LinkedIn, TikTok), leading influencer partnerships, and mentoring junior staff. Remote role for candidates in South Africa.