Senior PR & Media Relations Strategist — Bloemfontein

Placements24; Bloemfontein; On-site; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Medical aid

Retirement fund

Paid time off

Professional development

Job summary

Placements24 is seeking an experienced Public Relations Specialist for its Bloemfontein team. You will drive PR strategies, manage media relations, and craft press releases to elevate the company’s public image across platforms.

The role requires a Bachelor’s degree in PR or related field and at least 4 years in PR or corporate communications. You will coordinate media events and support senior communications leadership in aligning messaging.

Qualifications

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field.
• 4+ years of experience in public relations, media relations, or corporate communications.
• Proven success in developing and implementing PR campaigns.
• Excellent written and verbal communication with strong editing and proofreading abilities.
• Ability to build and maintain media relationships and understand SA media landscape.

Responsibilities

• Develop and execute public relations strategies to enhance the company's reputation and visibility.
• Manage media relations, including pitching stories and building relationships with journalists and influencers.
• Draft and distribute press releases, advisories, and other PR materials.
• Monitor media coverage and analyze its impact on brand perception.
• Plan and execute media events and press conferences.
• Contribute to crisis communication plans and support implementation.
• Maintain media contact databases and ensure consistency across channels.
• Collaborate with internal teams to ensure messaging alignment.
• Stay informed on PR trends and best practices.
• Support Communications Manager in achieving department goals.

Skills

Media relations

PR campaigns

Press releases

Crisis communications

Education

Bachelor's degree in Public Relations

Tools

Media monitoring tools

Job description

Placements24 is seeking an experienced Public Relations Specialist for its Bloemfontein team. You will drive PR strategies, manage media relations, and craft press releases to elevate the company’s public image across platforms.

The role requires a Bachelor’s degree in PR or related field and at least 4 years in PR or corporate communications. You will coordinate media events and support senior communications leadership in aligning messaging.