Senior PR Leader — Remote National Strategy

Placements24; East London; Hybrid; CAD 77,000 - 111,000; Full time

Benefits offered by this job

Executive salary

Fully remote

Health, dental, and vision benefits

Professional development budget

International travel opportunities

Job summary

Placements24 is seeking a highly experienced Senior Public Relations Manager to lead our client’s PR efforts. This fully remote role operates from South Africa, requiring strategic oversight of national campaigns and media relations across diverse platforms.

You will craft compelling narratives, mentor a remote team, manage crisis communications, and drive initiatives that elevate brand reputation on a national scale. Excellent storytelling and leadership are essential.

Qualifications

• Master's degree in Public Relations, Communications, Marketing, or related field.
• Minimum of 7 years of progressive experience in public relations, with proven strategic leadership.
• Extensive experience in developing national PR campaigns and managing crisis communications.
• Exceptional written, verbal, and presentation skills with storytelling abilities.
• Strong network of media contacts across diverse industries and platforms.
• Ability to lead teams and manage complex projects in a remote environment.

Responsibilities

• Develop and execute innovative, large-scale public relations strategies aligned with business objectives.
• Lead and manage all aspects of media relations, including proactive outreach, crisis management, and spokesperson training.
• Cultivate and maintain strong, long-term relationships with key national and international media contacts.
• Oversee the creation and distribution of high-impact press materials, ensuring brand consistency and messaging excellence.
• Analyze media coverage and campaign effectiveness, providing strategic insights and recommendations for continuous improvement.
• Mentor and guide junior PR team members, fostering a culture of collaboration and professional growth.

Skills

Strategic leadership

Media relations

Crisis communications

Storytelling

Team leadership

Remote collaboration

Presentation skills

Networking

PR strategy

Education

Master's degree in Public Relations

Job description

Placements24 is seeking a highly experienced Senior Public Relations Manager to lead our client’s PR efforts. This fully remote role operates from South Africa, requiring strategic oversight of national campaigns and media relations across diverse platforms.

You will craft compelling narratives, mentor a remote team, manage crisis communications, and drive initiatives that elevate brand reputation on a national scale. Excellent storytelling and leadership are essential.