Senior Ppc Specialist

Sagan Recruitment; Gauteng; Remote; ZAR 200 000 - 300 000; Full time

Job summary

A digital marketing agency is looking for a Senior PPC Specialist to manage and optimize Google Ads campaigns. This remote role requires 4+ years of experience in Google Ads management and strong analytical skills. Responsibilities include executing campaigns, conducting keyword research, and generating performance reports. Excellent English communication skills are necessary. Join us and contribute to driving successful advertising strategies.

Qualifications

• 4+ years of hands-on Google Ads management experience.
• Proven ability to manage both local lead generation and non-location-based campaigns.
• Strong analytical skills and proficiency in Google Analytics.

Responsibilities

• Manage and optimize Google Ads campaigns focusing on Search and LSAs.
• Conduct keyword research and ad copy testing.
• Generate regular performance reports with actionable insights.

Skills

Google Ads management

Data analysis

English communication

Problem solving

Tools

Google Analytics

Google Tag Manager

SEMrush

Job description

Senior PPC Specialist required – Remote (South Africa).

Remote Globally Position (CST overlap required).

Salary Range

• USD / month (depending on experience).

Work Schedule

Monday – Friday, 9 : 00 AM to 5 : 00 PM (CST).

NOTE : INDEPENDENT CONTRACTOR POSITION.

Company Overview

Sagan is an exclusive membership community for top executives, founders, and CEOs seeking to hire and maximize the impact of international talent.

We bridge the gap between global talent and US-based businesses, connecting candidates from vibrant regions like Latin America, the Philippines, India, Pakistan, Bangladesh, and Africa with leading American companies. Sagan provides a high-performance remote work environment, ensuring access to world-class opportunities for top-tier professionals.

About the Company

Saganrepresentsa US-based digital marketing agency that manages multi-channel paid campaigns for small to mid-sized service businesses. The team values data-driven decision-making, clear communication, and proactive performance optimization.

Position Overview

We're seeking a senior-level, hands-on PPC Specialist to own and execute our paid advertising campaigns with a primary focus on Google Ads.

This is a front-line individual contributor role – not a management position. You'll be responsible for day-to-day campaign execution, optimization, and performance, working independently with minimal oversight while collaborating effectively with our internal marketing team.

Key Responsibilities

• Manage and optimize Google Ads campaigns with a strong focus on Search and Local Services Ads (LSAs).
• Execute both local lead generation campaigns and non-location-based campaigns (broader awareness / ecommerce-style setups).
• Conduct keyword research, ad copy testing, bid management, and audience targeting.
• Monitor campaign budgets, pacing, and performance to maximize ROI and lead quality.
• Implement and maintain conversion tracking using Google Analytics and Tag Manager.
• Generate regular performance reports with clear, actionable insights.
• Proactively identify optimization opportunities and execute improvements.
• Stay current on Google Ads platform updates, best practices, and industry trends.

Requirements

• 4+ years of hands‑on Google Ads management experience (Search and Local Services Ads required).
• Proven ability to manage both local lead generation and non-location-based campaigns.
• Senior‑level expertise with the technical depth to execute confidently and avoid common errors.
• Strong analytical skills and proficiency in Google Analytics and reporting tools.
• Excellent written and verbal English communication skills.
• Self‑sufficient and detail‑oriented with strong problem‑solving abilities.
• Comfortable working independently with minimal managerial oversight.

Nice‑to‑Haves

• Experience with Meta Ads (Facebook / Instagram) or other paid social platforms.
• Familiarity with real estate, property management, or self‑storage industries.
• Experience with tools like SEMrush, Google Tag Manager, Looker Studio.
• Basic understanding of SEO and how it complements paid strategies.

Resume Submission Guidelines

• To help us review your application efficiently, please submit your resume in text‑based PDF format only.
• Avoid uploading scanned documents, image files (JPG / PNG), or Word documents (DOC / DOCX) format to prevent your application from being overlooked.
• Important: For timely processing, both your resume and introductory video must be submitted in English.