Senior Performance Marketer (Full Remote - South Africa)

EverAI; South Africa; Remote; ZAR 1 367 000 - 2 052 000; Full time

Job summary

A leading AI companionship company in South Africa is seeking a Performance Marketing professional to drive user acquisition and manage campaigns effectively. The role involves optimizing existing channels, testing new strategies, and collaborating to enhance funnel performance. Candidates should have extensive experience in managing large media budgets and a strong analytical background. This position offers flexible remote work options and various benefits, including learning opportunities and health support.

Benefits

Paid Time Off

Health & Wellness Support

Learning Budget

Co-Working Space Budget

Equipment provision

Qualifications

• 4–10+ years in performance marketing or user acquisition.
• Experience managing $500K to $1M+/month in paid media spend.
• Experience with Meta, TikTok, Snapchat, ASA, or native platforms.

Responsibilities

• Lead paid acquisition channels across various networks.
• Build scalable acquisition funnels and optimize for growth.
• Run tests to improve customer acquisition cost and lifetime value.

Skills

Performance marketing

User acquisition

Analytical skills

Campaign management

Creative writing

Tools

GA4

Voluum

Job description

Our Vision & Products

🚀 EverAI — Building the Future of AI Companionship

One of the Top 15 Largest & Fastest-Growing AI Companies in the World

30+ Million Users in under 2 years — Help Us Reach 100M first, 500M next

At EverAI, we’re shaping what it means to connect with AI. With 30+ million users and counting, we're not just building products — we're creating entirely new categories.

Our flagship product is the world’s largest AI girlfriend/boyfriend platform, redefining relationships for millions. It is governed by our proprietary moderation system, EverGuard — an internal AI designed to ensure everything we build is safe, ethical, and human-first.

And we’re only just getting started!

Our Team

We are an enthusiastic, passionate and hardworking team of 70 people. Our founding team has strong entrepreneurial experience building and scaling web products from 0 to IPO.

Alexis Soulopoulos [CEO]

• 10+ years in Tech Executive Leadership
• Co-Founder Mad Paws Holdings (from 0 to IPO)
• Forbes 30 under 30 + Deloitte TechFast50 ’22 & ’23

Michael Monin [Co-founder & CTO]

• 10+ years as CTO / COO (web2/web3), 1+ year in AI/LLM
• Serial-entrepreneur: MTK Digital (exited / 0->$20m revenue) and Zipchat (AI Chatbot for E-commerce brands)

Thomas Lacroix [Co-founder & CMO]

• 8+ years in Customer Acquisition & E-commerce Growth
• Serial-entrepreneur: Curatible (sold to Blackstone) and MTK Digital (exited / 0->$20m revenue)

Maruša Fasano [CFO/Legal]

• 25+ years in Finance, Strategy, M&A
• Ex-CFO/M&A @Curatible (exited to Blackstone)
• Ex-President of the Board @SotremoSA (exited)
• Co-founder/CFO @SoftOne (exited)

Your Role

This is a hands-on role for someone who can execute fast, iterate with creative and funnel inputs, and scale what works. You’ll inherit high-performing campaigns and work directly with our CMO to double down on growth.

You’ll then also have the opportunity to test and scale new channels (TikTok, Meta, Snapchat, Native, ASA) depending on performance and market constraints.

Your Responsibilities

Campaign Ownership and Scaling

• Take the lead on one or two paid acquisition channels across direct-buy and programmatic networks (e.g., ExoClick, TrafficStars, TrafficJunky), with potential to expand scope based on performance
• Contribute to building scalable acquisition funnels — from execution to iteration — with aggressive growth targets in mind
• Run high-velocity testing loops (creatives, audiences, placements) to improve CAC and LTV

Performance Analysis and Strategy

• Monitor performance daily using tools like Voluum, GA4, and internal dashboards
• Drive decision-making through deep analysis of CPA, ROAS, retention, and cohort behavior
• Build and maintain internal reporting frameworks that guide strategic shifts and tactical moves

Creative & Funnel Optimization

• Own the creative briefing process: define hooks, formats, and angles based on performance patterns
• Collaborate closely with the content and product teams to launch and iterate on high-converting landing pages
• Implement systems to reduce creative fatigue and increase speed of testing

Partnership Management & Media Strategy

• Build strong relationships with traffic sources and negotiate premium placements and custom deals
• Explore new acquisition opportunities (networks, formats, tools) and build internal evaluation criteria
• Stay ahead of ecosystem changes (platform rules, algorithm shifts) and adapt strategy accordingly

Automation & Scaling Systems

• Identify opportunities to streamline acquisition processes through automation and internal tools
• Create SOPs, playbooks, and experiment pipelines for scaling campaigns efficiently

Challenges You’ll Tackle

• Scale existing campaigns to 3x+ budget while maintaining CAC/ROAS goals
• Contribute to growing the user base from 30M to 100M users in the next 12 months
• Execute 0-to-1 testing in new channels
• Improve conversion through landing page testing and funnel iteration
• Own both creative input and analytical feedback loops

Your Qualifications

Hard Skills

Must-Haves

• 4–10+ years in performance marketing or user acquisition
• Proven track record managing $500K to $1M+/month in paid media spend
• Full ownership of campaign execution, results, and optimization
• Experience with Meta, TikTok, Snapchat, ASA, or native platforms
• Analytical fluency: GA4, Voluum, tracking setups, dashboards
• Strong creative instincts: can write briefs, analyze hooks, and iterate fast
• Experience optimizing landing pages and funnel conversion
• Comfortable with NSFW content and running campaigns on adult networks

Nice‑to‑Haves

• Past exposure to subscription models and CAC/LTV frameworks
• Familiarity with DSPs and programmatic environments
• Experience in sensitive or regulated verticals (e.g. dating, femtech, telehealth)
• Track record of scaling UA for mobile apps

Soft Skills

🗣 Strong communication & collaborative skills (perfectly fluent in English)

🎯 Goal-oriented, ownership and commitment

⚡️ Doer mindset - we are moving fast and need people who can balance execution, planning, and strategy

⏱️ Obsessive about speed, performance and iteration

🧢 Humble - willing to learn, open to feedback

🍭 #NSFW - Comfortable building products based on uncensored models and content

Why EverAI?

📈 Exponential Growth: From 30M+ users in 18 months, to 100M next — and 500M beyond

🚀 Track Record of Category-Creating Innovation: We consistently launch world-first AI applications — setting the pace, not following it

🌍 Global Impact: Top-tier user growth, real-world adoption, and cultural relevance

🧠 Proven Leadership: A senior team that’s launched, scaled, and exited & IPO’d multiple scale ups — now fully focused on reshaping AI companionship

👥 Elite Remote Team: 100% remote and built to win — world-class talent from Tier 1 tech companies, with a culture of ownership, velocity, and radical creativity

🛡️ Ethical Core: Our AI ecosystem is governed by EverGuard, our proprietary AI moderation technology, ensuring responsible development at scale

What We Offer

✍️ Contract Type: We prefer B2B, but we’re flexible, what matters is long-term commitment and impact
📍 Work From Anywhere: Fully remote. Choose the environment where you do your best work
🏝️ Paid Time Off: 4 weeks (20 working days) of PTO per year to recharge and reset
👨👩👧👦 Annual Gathering: A yearly in-person meetup to connect, brainstorm, and celebrate wins together
❤️🩹 Health & Wellness Support: Up to $200 per year for wellbeing expenses + unlimited 1:1 sessions with psychologists and lifestyle experts through OpenUp (also available for up to three family members)
🏢 Co-Working Space Budget: Work from a co-working space up to twice per month (35 EUR / 40 USD per visit) to stay inspired and connected
📚 Learning Budget: Dedicated funds to support your professional growth: courses, books, conferences, events, or certifications
💻 Equipment: Company laptop provided + monitor budget up to $250 for your workspace setup
⚡ AI Tools Access: Premium access to ChatGPT, Cursor, Hugging Face, and others, to power your ideas and workflows

🎯 Top Tier Talent Is Our Multiplier

We’re a fully remote group of A-players from Tier 1 tech, led by an exec team who’ve launched, scaled, and exited multiple companies. We move fast, and care deeply about what we build — and who we build it with.

We’re looking for exceptional talent ready to ship & distribute world-first AI products at scale, fast, and co-create with us this category-defining business.

If that’s you — reach out and apply!

💡 External Referral Program

Know someone who could be a great fit for this role? You can refer them through the EverAI External Referral Program and earn a bonus of up to $2,500 if they’re hired. Submit a referral here.