Senior Media Manager (Performance)

Communicate Ct; Cape Town; On-site; ZAR 300 000 - 400 000; Full time

Job summary

A digital marketing agency in Cape Town is seeking a Senior Media Coordinator to drive user acquisition and manage paid media campaigns. Ideal candidates should have 5 years of experience, a passion for sports, and strong analytical skills. This role offers a clear growth path into a Media Strategist position, where you will shape the company's media strategy and enhance audience engagement.

Qualifications

• 5 years of hands-on experience in paid media growth marketing.
• Proven success in managing and scaling large media budgets.
• Strong analytical skills with experience in analytics tools.

Responsibilities

• Lead planning and optimization of paid media campaigns.
• Oversee media spend ensuring strategic allocation.
• Deliver insightful performance reports to leadership.

Skills

Campaign Management

Data Analysis

Budget Management

Team Leadership

Creative Collaboration

Tools

Google Ads

Meta Ads Manager

Google Analytics

Tableau

Job description

Overview

Were a bold fast-moving digital business based in Cape Town creating innovative online experiences that are sleek data-driven and built for impact. Our team is ambitious forward-thinking and collaborative we believe in empowering great ideas recognising excellent work and pushing boundaries together. With a focus on delivering next-level digital engagement across sports and online entertainment platforms were growing fast and looking for talented people to grow with us.

Are you a performance-driven media specialist with a love for sports digital engagement and customer growth Were looking for a motivated and results-focused Senior Media Coordinator to join our marketing team

In this role youll play a pivotal part in driving user acquisition managing optimising and scaling paid media campaigns across multiple platforms. Its the perfect opportunity for someone ready to move from hands-on execution into a more strategic career path. Weve built a clear growth plan for this position offering a transition into a Media Strategist role where youll shape the companys overall media direction

What Youll Do

Campaign Management :

Lead the planning execution and optimisation of paid media campaigns across search social programmatic and affiliate networks

Budget Ownership :

Oversee media spend ensuring strategic allocation and maximum ROI while meeting ambitious CPA targets

Performance Analysis :

Analyse campaign data to uncover trends generate actionable insights and improve performance at scale

Creative Collaboration :

Work closely with our creative team to provide data-driven feedback and help shape impactful ad assets

Team Leadership :

Guide and mentor a small team of media coordinators helping them strengthen their skills in campaign execution analysis and reporting

Reporting & Insights :

Deliver clear insightful performance reports to senior leadership highlighting successes and identifying growth opportunities

Stay Ahead of Trends :

Monitor platform updates competitor movements and emerging media opportunities to keep us ahead of the curve

Growth Path : Media Strategist

This role is designed as a launchpad to a strategic position. Over the course of 1218 months your responsibilities will evolve to include

• Strategic Media Planning : Shaping quarterly and annual media strategies with a big-picture focus
• Audience Development : Leading audience research and segmentation to unlock new growth opportunities
• Channel Innovation : Exploring and recommending new platforms formats and acquisition channels
• Holistic Campaign Design : Creating integrated media strategies that unify paid owned and earned channels into seamless customer journeys

What We’re Looking For

• 5 years of hands-on experience in paid media growth marketing or performance marketing focused on acquisition
• Proven success in managing and scaling large media budgets and campaigns
• Proficiency with major platforms such as Google Ads Meta Ads Manager and DSPs
• Strong analytical skills and experience with analytics tools (e.g. Google Analytics Tableau or similar)
• Excellent communication skills with the ability to turn complex data into actionable insights
• Strategic thinker with curiosity and creativity always looking for innovative approaches to media
• Passion for sports and a strong interest in online entertainment and audience engagement platforms

Employment Type : Full-Time

Experience : years

Vacancy : 1