Senior Marketing Manager : Telecommunications

People Source; Cape Town; On-site; ZAR 600 000 - 800 000; Full time

Job summary

A marketing firm is looking for a candidate to drive the execution of Brand and Marketing strategies. The ideal candidate will have at least 7 years of experience in Brand and Marketing, including leadership experience and proven success in Go-To-Market execution for B2C and B2B segments. This role involves managing trade marketing, sponsorships, events, and digital marketing initiatives.

Qualifications

• Minimum 7 years of experience in Brand and Marketing.
• 3-5 years in a leadership role.
• Proven experience in executing Go-To-Market strategies for B2C and B2B.

Responsibilities

• Drive execution of Brand and Marketing strategies.
• Deliver Go-To-Market execution for growth.
• Manage trade marketing, sponsorships, and digital marketing.

Skills

Brand and Marketing Management

Go-To-Market Execution

Trade Marketing

Digital Marketing

Job description

The role is ressponsible to drive the execution of Brand and Marketing (B&M) strategies at the regional and segment level, translating central strategic direction into localized, impactful initiatives.

The role is accountable for delivering Go-To-Market execution for B2C and B2B segments, enabling market share growth, customer engagement, and revenue generation. Additionally, the role provides hands-on leadership across trade marketing, sponsorships, events, media planning, PR, and digital marketing, ensuring all activities align with central direction while meeting unique regional needs and market dynamics.

Min 7 years of experience in Brand and Marketing, with at least 3-5 years in a leadership role.

Proven experience in executing Go-To-Market (GTM) strategies for B2C and B2B segments.

Experience managing trade marketing, sponsorships, events, and digital marketing initiatives.

Demonstrated ability to manage regional marketing operations and align activities to central strategies.