Introduction
Our proudly South African Agricultural client has been in business for over years and exports to 5 continents.
Their Head Office is based in a beautiful setting in Pietermaritzburg, and they are looking for a Senior Marketing Manager to join the team.
The Main Purpose of the function is :
- To lead and implement the company's local and international marketing strategy.
- Responsible for managing brand positioning, market development, and customer engagement in the local and international markets.
Duties & Responsibilities
- Develop, implement, and manage marketing strategies to drive growth in local and international markets.
- Assume accountability for the company print, online presence and social media marketing strategies.
- Build, maintain and strengthen agent / customer relationships in the various sectors that include and is not limited to leather market, water treatment sector, adhesives market, agricultural and mining sectors.
- Conduct market research to identify new business opportunities, agent / customer needs, and competitive trends across targeted regions.
- Collaborate and manage marketing objectives of the company with agents, customers, and partners in local and international markets.
- Plan, coordinate, and attend local and international trade fairs, exhibitions, and industry networking events.
- Develop, maintain and improve on pricing strategies in conjunction with Managing Director, Financial Director, Commercial and Shipping Managers.
- Facilitate product trials with agents / customers.
Desired Experience & Qualification
- Grade 12 with Core Maths and Science.
- Bachelor's degree in marketing, business, or related field.
- A completed Bachelor of Sciences degree in Chemistry / Agricultural Sciences, and or a qualification in Leather Technology / Water Treatment or a combination of these would be a distinct advantage.
- 5 years of working experience in a similar role with a strong understanding of international marketing strategies and cross-cultural communication.
- Demonstrated success in managing product positioning and brand growth in competitive markets.
- Experience in market research, campaign management, and trade fair participation.
- 3 – 5 years of experience in either or, a combination of the leather tanning industry, water treatment, mining and or agricultural sectors.
- Intermediate to advanced knowledge of Microsoft Excel and other Microsoft Suite.
- A basic understanding of the Windows Operating system, being able to navigate the internet and use search engines effectively.
- Syspro ERP Experience would be an advantage.
- Clear criminal record.
- Unendorsed valid driver's license.
- Valid passport.
- Own reliable transport.
- Physically fit to travel.
- Must be willing to travel both locally and internationally and be away from home.
Package & Remuneration
Excellent salary plus Travel Allowance, Cellphone Allowance, Annual Bonus, Pension Fund (12.5%) and Medical Aid (50%).