Senior Marketing Automation Strategist

Flight Centre Travel Group; Gauteng; On-site; ZAR 400 000 - 550 000; Full time

Job summary

A global travel brand in South Africa is seeking a Marketing Automation Senior Specialist. This role involves designing and optimizing marketing automation campaigns across email, SMS, and app push. The ideal candidate will have over three years of experience with Salesforce Marketing Cloud and a strong grasp of email marketing best practices. If you are passionate about creating customer journeys and want to grow your career in an innovative environment, apply today to shape the future of digital marketing.

Qualifications

• 3+ years of experience in marketing automation platforms.
• Strong understanding of customer journey design.
• Ability to analyse trends and transform insights into strategy.

Responsibilities

• Develop and execute marketing automation strategies.
• Build automated workflows and lead-nurture journeys.
• Monitor platform health and troubleshoot issues.
• Produce reports on campaign performance and KPIs.

Skills

Email marketing best practices

Data analysis

Project management

Collaboration skills

Problem-solving

Tools

Salesforce Marketing Cloud

HubSpot

Marketo

Pardot

Job description

A global travel brand in South Africa is seeking a Marketing Automation Senior Specialist. This role involves designing and optimizing marketing automation campaigns across email, SMS, and app push. The ideal candidate will have over three years of experience with Salesforce Marketing Cloud and a strong grasp of email marketing best practices. If you are passionate about creating customer journeys and want to grow your career in an innovative environment, apply today to shape the future of digital marketing.