Senior Digital Designer

Collinson; Cape Town; On-site; ZAR 420,000 - 650,000; Full time

Job summary

Collinson is seeking a Senior Digital Designer to bring Priority Pass brand and digital product experiences to life across marketing, comms and product launches. You will bridge Marketing and Experience Design, creating templates, assets and prototypes aligned with the Priority Pass+ app and broader digital experience.

You will collaborate with Marketing Comms, App Design and Delivery teams to ensure cohesive design language, accessible and high-quality outputs, while managing multiple

Qualifications

• 5–7+ years in Digital Design or related field.
• Strong portfolio across marketing, product, app, web and customer communications.
• Experience designing digital content templates, campaign assets and interactive prototypes.
• Proficiency with Figma and motion tools for demos and videos.

Responsibilities

• Design digital content templates reflecting Priority Pass brand and app UI.
• Support go-to-market activity across product launches and campaigns.
• Collaborate with app design to ensure consistency with design language and user experience.
• Deliver digital comms across channels, ensuring accessibility and brand fidelity.
• Create demos, prototypes and marketing collateral for internal and external stakeholders.
• Maintain high visual craft across layout, typography, imagery and motion.

Skills

Digital design

UI/UX design

Figma

Communication

Project coordination

Tools

Figma

After Effects

Premiere

Loom

Screen Studio

Miro

Jira

Job description

Collinson is the global, privately-owned company dedicated to helping the world to travel with ease and confidence. The group offers a unique blend of industry and sector specialists who together provide market-leading airport experiences, loyalty and customer engagement, and insurance solutions for over 400 million consumers.

Collinson is the operator of Priority Pass, the world’s original and leading airport experiences programme. Travellers can access a network of 1,500+ lounges and travel experiences, including dining, retail, sleep and spa, in over 650 airports in 148 countries, helping to elevate the journey into something special. We work with the world’s leading payment networks, over 1,400 banks, 90 airlines and 20 hotel groups worldwide.

We have been bringing innovation to the market since inception – from launching the first independent global VIP lounge access Programme, Priority Pass to being the first to sell direct travel insurance in the UK through Columbus Direct and creating the first loyalty agency of its kind in the travel sector with ICLP. Today we still invest heavily in innovation to ensure that we continue to deliver superior customer experiences.

Key clients include Visa, Mastercard, American Express, Cathay Pacific, British Airways, LATAM, Flying Blue, Accor, EasyJet, HSBC, Chase, HDFC.

Our mission is focused on doing good beyond profit, which for us means we seek out opportunities for our people to share in our success and that we give back to the communities and people within which we work.

Never short of ambition, the success of our business is delivered through the diverse and talented team of over 1,800 global colleagues.

As a Senior Digital Designer (GTM) at Collinson, you'll help bring the Priority Pass brand and digital product experience to life across marketing, comms and product launch activity. You will bridge the gap between the Marketing team and Experience Design team, ensuring our go-to-market materials feel consistent, high quality and unmistakably connected to the Priority Pass+ mobile app and wider digital experience. You will work closely with Marketing Comms, Comms Delivery, Product Marketing, App Design and Web teams to design digital content templates, product marketing assets, user journey screens, interactive prototypes and short demonstration videos. You’ll help ensure every customer-facing communication is not only on-brand, but also coherent with the UI, interaction language and experience principles used across our digital products. This is a hands-on role for a self-starter who can manage multiple initiatives, organise their own delivery schedule and confidently align stakeholders across marketing, product, design and delivery. You’ll play a key role in helping Priority Pass launch new propositions, features and campaigns with clarity, consistency and craft.

Key responsibilities

• Design digital content templates for customer communications, ensuring they reflect the Priority Pass brand experience and are coherent with the Priority Pass+ mobile app UI and experience.
• Work closely with Marketing Comms and Comms Delivery teams to support go-to-market activity across product launches, campaigns, propositions and customer journeys.
• Partner with the app design team to ensure comms, product marketing assets and journey materials accurately reflect the design language, interaction patterns and customer experience of the app.
• Collaborate with delivery teams to ensure digital comms are set up, tested and executed correctly across relevant channels.
• Create app and web marketing collateral, including user journey screens, feature walkthroughs, interactive prototypes and short demonstration videos.
• Translate product experiences into clear, engaging visual stories that help internal teams, partners and customers understand new features and propositions.
• Maintain a high standard of visual design craft across layout, typography, imagery, motion, accessibility and brand consistency.
• Manage your own delivery schedule across multiple initiatives, balancing priorities and keeping stakeholders informed of progress, risks and dependencies.
• Build strong relationships across Marketing, Product Marketing, Experience Design, Product and Delivery teams to create joined-up, customer-centred outputs.
• Support the ongoing evolution of digital design standards for go-to-market activity, helping create reusable approaches, templates and guidance where needed.

Who you are

• A hands-on digital designer with strong visual design craft and a good understanding of UX, UI and customer journey design.
• Confident working across marketing and product environments, able to turn product features, propositions and customer journeys into clear digital assets.
• Comfortable collaborating with multiple teams and stakeholders, bringing structure, clarity and momentum to work that crosses departments.
• A self-starter who can manage their own workload, plan delivery schedules, prioritise effectively and keep the right people aligned.
• Detail-focused, with a strong eye for brand consistency, interaction quality, accessibility and execution across digital channels.
• Able to understand the intent behind a product experience and translate it into comms, prototypes, demos and marketing collateral without losing the integrity of the design.
• Highly proficient in Figma, with experience creating polished screens, reusable templates, clickable prototypes and assets ready for handoff or delivery.
• A clear communicator who can explain design decisions, challenge constructively and work confidently with marketing, product and senior stakeholders.

Experience and Skills

• 5-7+ years in Digital Design, Product Marketing Design, UI Design or a similar digital design role.
• Strong portfolio showing high-quality digital design across marketing, product, app, web and customer communications.
• Experience designing digital content templates, campaign assets, product marketing collateral, user journey screens and interactive prototypes.
• Experience creating short product demos, motion assets or walkthrough videos using tools such as Figma, After Effects, Premiere, Loom, Screen Studio or similar.
• Strong understanding of mobile app and responsive web UI patterns, with the ability to align marketing outputs to an existing product design language.
• Comfortable working with brand guidelines, design systems and digital templates to create consistent, scalable design outputs.
• Good knowledge of accessibility and inclusive design principles, particularly across digital content, layout, colour, typography and interaction.
• Experience working with marketing, comms, product, design and delivery teams in fast-moving, cross-functional environments.
• Familiarity with tools like Miro, Jira and project planning tools is a plus.

Why join Collinson

At Collinson, we craft smart experiences for a global customer base - especially frequent, high-value travellers. With market-leading brands like Priority Pass, and deep relationships in travel, fintech, loyalty and customer engagement, we offer designers the opportunity to make meaningful impact at scale.

You’ll be part of a supportive, global design community where your work helps shape how customers understand, adopt and engage with our digital products. This role is a great opportunity for a designer who enjoys connecting brand, marketing and product experience, and who wants to bring ideas to life with precision, pace and care.