Senior Affiliate Growth & Retention Lead

Hollywoodbets; Durban; Vor Ort; ZAR 420.000 - 660.000; Vollzeit

Zusammenfassung

Hollywoodbets in Durban is seeking a Senior Affiliate Marketing Specialist to lead affiliate account management and grow the Hollywoodbets Affiliate Program. You will oversee active affiliates, retain and reactivate dormant partners, and collaborate with internal teams to optimize campaigns.

You will manage a portfolio, identify new partnerships, onboard partners monthly, and report on performance metrics while staying ahead of industry trends to enhance program results.

Qualifikationen

• 2-3 years’ experience in the digital marketing industry.
• Diploma preferably in Marketing, Communication or a related field (Preferred).
• Excellent verbal and written communication skills.

Aufgaben

• Manage a designated portfolio of affiliates, ensuring access to the latest marketing materials, promotional offers, and program updates.
• Proactively identify and reach out to dormant affiliates, re-engaging them and re-activating participation in the program.
• Maintain a weekly call cycle for your affiliate base and report weekly on the call cycle.
• Provide affiliates with insights from campaigns, creatives used and reports from the affiliate program.
• Present bi-weekly updates to the affiliate team on improvements and challenges.
• Conduct site audits for new affiliate applications, verifying traffic sources and audience relevance.
• Identify new affiliate partnership opportunities aligned with Hollywoodbets' goals (guided by seniors).
• Onboard new partners monthly to the affiliate program.
• Monitor affiliate performance metrics and generate reports to identify trends and areas for improvement.
• Stay up-to-date on industry trends and best practices in affiliate marketing and recommend strategies.
• Provide excellent customer service and support to affiliate partners.
• Assist with marketing materials tailored for affiliate partners (banners, landing pages).
• Maintain accurate records of all affiliate activity and performance data.

Kenntnisse

Digital marketing experience

Project management

Communication

Negotiation

Relationship building

Analytical thinking

Data-driven decisions

Social media & programmatic

Ausbildung

Diploma in Marketing/Communication or related field

Jobbeschreibung

Hollywoodbets in Durban is seeking a Senior Affiliate Marketing Specialist to lead affiliate account management and grow the Hollywoodbets Affiliate Program. You will oversee active affiliates, retain and reactivate dormant partners, and collaborate with internal teams to optimize campaigns.

You will manage a portfolio, identify new partnerships, onboard partners monthly, and report on performance metrics while staying ahead of industry trends to enhance program results.