Search Engine Optimization (SEO) Specialist

Placements24; Mossel Bay; Hybrid; ZAR 300,000 - 520,000; Full time

Benefits offered by this job

Competitive salary

Fully remote work

Health, dental, and vision insurance

Paid holidays and vacation

Professional development opportunities

Job summary

Placements24 is seeking a technically proficient SEO Specialist to join a fully remote marketing team. You will drive organic visibility, perform keyword research, and oversee technical and on-page SEO to boost traffic and rankings.

The role emphasizes data-driven strategies, staying ahead of algorithm updates, and continuous optimization across digital properties. A strong background in analytics and SEO tools is essential for success.

Qualifications

• 3+ years hands-on SEO experience with track record of improving rankings and traffic.
• Experience using SEO tools such as SEMrush, Ahrefs, Moz, GA, and GSC.
• Strong understanding of technical SEO, content optimization, and link-building strategies.
• Excellent analytical skills to translate data into actionable insights.

Responsibilities

• Conduct comprehensive keyword research and competitive analysis for organic growth.
• Develop and implement on-page and off-page SEO strategies to improve rankings.
• Perform technical SEO audits to identify and resolve crawl and performance issues.
• Monitor SEO performance using GA and GSC; provide regular reports and insights.
• Stay updated with SEO trends, algorithm changes, and best practices.

Skills

Keyword research

Data analysis

SEO strategy

Content optimization

Education

Bachelor's degree in Marketing or CS

Tools

SEMrush

Ahrefs

Moz

Google Analytics

Google Search Console

Job description

About the Role

Our client is looking for a technically proficient and data-driven Search Engine Optimization (SEO) Specialist to join their remote marketing team. This position is crucial for enhancing organic search visibility and driving qualified traffic to our client's digital properties. You will be responsible for developing and executing advanced SEO strategies, performing keyword research, analyzing website performance, and staying ahead of search engine algorithm updates. This fully remote role is ideal for an SEO expert passionate about achieving top rankings and optimizing online presence.

Key Responsibilities

• Conduct comprehensive keyword research and competitive analysis to identify opportunities for organic growth.
• Develop and implement on-page and off-page SEO strategies to improve search engine rankings.
• Perform technical SEO audits to identify and resolve issues impacting website performance and crawlability.
• Monitor SEO performance using tools like Google Analytics and Search Console, providing regular reports and insights.
• Stay updated with the latest SEO trends, algorithm changes, and best practices to maintain a competitive edge.

Requirements

• 3+ years of hands-on experience in SEO, with a proven track record of improving organic search rankings and traffic.
• Expertise in using SEO tools such as SEMrush, Ahrefs, Moz, Google Analytics, and Google Search Console.
• Strong understanding of technical SEO, content optimization, and link-building strategies.
• Excellent analytical skills with the ability to interpret complex data and translate it into actionable insights.
• Bachelor's degree in Marketing, Computer Science, or a related field, or equivalent practical experience in a remote setting.

Benefits

• Competitive annual salary and performance bonuses.
• Fully remote work arrangement, allowing flexibility and work-life balance.
• Comprehensive health, dental, and vision insurance coverage.
• Generous vacation policy and paid holidays.
• Opportunities for continuous learning and professional development in the SEO field.