Sales & Marketing Manager

The Recruitment Guy (Pty) Ltd; Ladysmith; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading FMCG manufacturer in Ladysmith seeks an experienced Sales & Marketing Manager to drive sales and marketing initiatives. The role requires a minimum of 5–8 years' experience in sales and marketing management, along with strong leadership and communication skills. The successful candidate will develop strategies, manage budgets, and lead a team to increase brand visibility and market share. A competitive salary of R50,000 – R60,000 per month is offered.

Qualifications

• Minimum 5–8 years’ experience in Sales & Marketing Management in FMCG.
• Proven track record of leading sales teams and achieving growth.
• Strong understanding of distribution networks and retail sales processes.

Responsibilities

• Develop and implement sales strategies aligned with company goals.
• Lead and mentor sales and marketing staff.
• Manage advertising and promotional activities to boost brand visibility.
• Prepare and manage sales and marketing budgets.

Skills

Leadership

Communication skills

Negotiation

Analytical thinking

Education

Degree or National Diploma in Sales, Marketing, or Business Management

Postgraduate or Management qualification

Tools

MS Office

CRM systems

Marketing tools

Job description

Sales & Marketing Manager job vacancy in Ladysmith.

An exceptional and experienced Sales & Marketing Manager is required for permanent employment with a proudly South African FMCG (Fast-Moving Consumer Goods) manufacturer based in Ladysmith, KwaZulu-Natal.

The successful candidate will lead the company’s sales, distribution, and marketing operations — driving brand visibility, market share, and profitability across both retail and wholesale channels.

This position calls for a hands-on, strategic, and people-focused manager capable of building strong client relationships, leading teams, and executing effective marketing and distribution strategies in a competitive FMCG environment.

Salary: R50 000 – R60 000 per month

Duties and Responsibilities

• Sales & Business Development:
  • Develop and implement national and regional sales strategies aligned with company growth objectives.
  • Oversee sales operations across retail, wholesale, and institutional channels.
  • Maintain and expand key client relationships, distributors, and retail partnerships.
  • Monitor competitor activity, pricing, and market dynamics to inform strategic decisions.
  • Identify and pursue new business opportunities and emerging market segments.
  • Ensure consistent sales performance through clear forecasting, reporting, and sales analysis.
• Marketing & Brand Management:
  • Develop and execute integrated marketing campaigns to strengthen brand awareness.
  • Manage advertising, promotions, events, sponsorships, and social media presence in line with the brand identity.
  • Collaborate with creative and digital agencies to produce effective marketing materials.
  • Analyse consumer trends, conduct market research, and evaluate ROI on campaigns.
  • Ensure brand consistency across packaging, communications, and customer touchpoints.
• Distribution & Supply Chain Coordination:
  • Work closely with logistics, distribution, and production teams to ensure reliable product availability and delivery.
  • Monitor sales forecasts against production capacity to prevent shortages or overstocking.
  • Support the efficiency of the distribution network through regular feedback and data-driven planning.
• Leadership & People Management:
  • Lead, mentor, and manage sales representatives, merchandisers, and marketing staff.
  • Set clear performance KPIs and conduct regular performance reviews.
  • Encourage teamwork, accountability, and customer-centric behaviour across departments.
  • Collaborate closely with the senior management and operations teams to achieve company targets.
• Financial & Administrative Management:
  • Prepare and manage the sales and marketing budget in line with company goals.
  • Track performance against revenue, profit, and growth targets.
  • Prepare monthly sales, market, and marketing reports for management review.

Requirements

• Degree or National Diploma in Sales, Marketing, or Business Management (essential).
• Postgraduate or Management qualification (advantageous).
• Minimum 5–8 years’ experience in Sales & Marketing Management within the FMCG Manufacturing + Supply Chain environments (essential).
• Proven track record of leading successful sales teams and achieving growth targets.
• Strong understanding of distribution networks, merchandising, and retail sales processes.
• Demonstrated success in brand development, marketing strategy, and product positioning.

Skills & Attributes

• Excellent leadership and communication skills (verbal and written).
• Strong negotiation, presentation, and relationship management abilities.
• Analytical thinker with strong business acumen.
• Proficiency in MS Office, CRM systems, and marketing tools.
• Valid driver’s licence and willingness to travel regionally as required.

Personal Attributes

• Dynamic, confident, and professional.
• Strong commercial mindset with a customer-first attitude.
• Energetic and proactive, with a passion for building and developing teams.
• Results-driven and adaptable in a fast-paced environment.
• Reliable, ethical, and aligned with the company’s values of integrity and quality.