Sales And Marketing Manager

Insphired Recruitment; Pretoria; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A recruitment agency is seeking a candidate for a sales and marketing role focused on the township market in Pretoria. Responsibilities include developing marketing strategies, managing a sales team, and conducting market research. Candidates should have relevant educational qualifications and proven experience in sales and marketing. This role offers opportunities to connect with local businesses and enhance brand recognition.

Qualifications

• Proven experience in sales and marketing, preferably in the township market.
• Strong understanding of POS systems and retail operations.
• Experience in budget management and account profitability review.

Responsibilities

• Perform in-depth research on township market needs and preferences.
• Create tailored marketing strategies for the township market.
• Manage and inspire a team of sales representatives.

Skills

Sales experience

Marketing strategy development

Relationship management

Data analysis

Negotiation skills

Education

Diploma or Degree in Marketing or Business Administration

Job description

Responsibilities

• Perform in-depth research to gain insights into the needs, preferences, and purchasing habits of township merchants
• Study competitor approaches and market dynamics to spot potential growth opportunities
• Create and execute tailored strategies aimed at effectively reaching the township market
• Track sales performance in relation to business objectives and modify plans as needed
• Plan and run marketing initiatives that connect with township audiences, using suitable platforms like social media and local events
• Work with the marketing team to develop culturally relevant promotional content that appeals to the target audience
• Establish and nurture strong relationships with local businesses, community influencers, and key stakeholders to boost brand recognition and trust
• Interact directly with customers to gather insights and build brand loyalty
• Manage and inspire a team of sales representatives, offering support and direction to meet sales goals
• Organize ongoing training sessions to enhance product knowledge and improve selling skill
• Generate detailed reports on sales results, market conditions, and the impact of marketing campaigns for senior leadership
• Leverage data analysis to guide strategy development and improve decision-making

Requirements

• Diploma or Degree in Marketing, Business Administration, or a related field.
• Proven experience in sales and marketing, preferably in the township market or similar demographic.
• Experience in developing, building and maintaining business relationships
• Strong understanding of POS systems and retail operations.
• Strong negotiating and decision-making skills.
• Experience in budget management, forecasting, pricing, and account profitability review.
• Ability to engage diverse audiences.
• Results-oriented mindset with a focus on achieving targets and delivering measurable business outcomes.
• Analytical skills to analyse market data, identify trends, and make data-driven decisions.

Remuneration

Dependent on qualification and experience.