Remote Sports Marketing Specialist

Placements24; East London; Hybrid; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Fully remote work

Flexible hours

Professional development

Job summary

Placements24 has a dynamic opportunity for a Remote Sports Marketing Specialist to lead digital marketing efforts for sports clients. You will craft strategies across social, email, SEO/SEM, content, and paid campaigns while analyzing performance to boost fan engagement from anywhere.

You will collaborate with clients and internal teams, create compelling content, and stay ahead of digital trends in sports marketing. This role offers flexible hours and a fully remote setup.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• 3+ years in digital marketing with sports/entertainment focus.
• Proven social media management and content creation experience.
• Strong SEO, SEM, content marketing and email marketing knowledge.
• Proficient in analytics tools (e.g., Google Analytics) and Canva.

Responsibilities

• Develop and implement digital marketing strategies for sports clients, including social media, content marketing, email marketing, and paid advertising.
• Manage and grow client social media accounts, creating engaging content and fostering community interaction.
• Create compelling marketing copy, graphics, and video content tailored for sports audiences.
• Monitor, analyze, and report on campaign performance using analytics tools like Google Analytics.
• Identify trends to optimize campaigns and improve ROI.
• Collaborate with clients and internal teams to understand objectives and deliver effective solutions.
• Assist in developing marketing plans, budgets, and proposals.
• Stay updated with digital marketing trends and tools in sports marketing.
• Support broader marketing team on client projects.

Skills

Social media

Content marketing

SEO

SEM

Analytics

Copywriting

Canva

Email marketing

Education

Bachelor's degree in Marketing/Communications/Digital Media

Tools

Google Analytics

Social media tools

Canva

Job description

About the Role

Our client, a dynamic agency specializing in sports and entertainment marketing, is seeking a creative and digitally savvy Remote Sports Marketing Specialist. This position offers the flexibility of working from anywhere while contributing to exciting campaigns for a range of sports clients. You will be responsible for developing and executing digital marketing strategies, managing social media presence, creating engaging content, and analyzing campaign performance to drive brand awareness and fan engagement. The ideal candidate possesses a deep understanding of the sports industry, a passion for digital storytelling, and a proven ability to translate marketing objectives into measurable results. Collaboration with clients and internal teams via virtual platforms will be a key aspect of this role.

Key Responsibilities

• Develop and implement digital marketing strategies for sports clients, including social media, content marketing, email marketing, and paid advertising.
• Manage and grow client social media accounts, creating engaging content and fostering community interaction.
• Create compelling marketing copy, graphics, and video content tailored for sports audiences.
• Monitor, analyze, and report on campaign performance using various analytics tools (e.g., Google Analytics, social media insights).
• Identify trends and insights to optimize marketing campaigns and improve ROI.
• Collaborate with clients and internal teams to understand marketing objectives and deliver effective solutions.
• Assist in the development of marketing plans, budgets, and proposals.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices within the sports industry.
• Support the broader marketing team on various client projects and initiatives.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 3 years of experience in digital marketing, with a focus on the sports or entertainment industry.
• Proven experience managing social media platforms and creating engaging content (portfolio may be requested).
• Strong understanding of SEO, SEM, content marketing, and email marketing principles.
• Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, social media management tools, Canva).
• Excellent written and verbal communication skills, with a knack for creative copywriting.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
• Strong analytical and problem-solving skills.
• Passion for sports and a good understanding of sports culture and fan engagement.

Benefits

• Competitive salary and performance-based incentives.
• Fully remote work arrangement with flexible hours.
• Opportunity to work with a diverse portfolio of exciting sports clients.
• Professional development and training opportunities.
• A collaborative and dynamic virtual work environment.
• Exposure to the forefront of sports marketing innovation.