Remote Senior SEO Specialist

Placements24; Polokwane; Hybrid; ZAR 700,000 - 1,000,000; Full time

Benefits offered by this job

Fully remote work

Competitive salary

Budget for professional development

Job summary

Placements24 is seeking a Senior SEO Specialist for a fully remote role within a rapidly growing ecommerce business. You will design and execute SEO strategies to boost organic traffic, improve rankings, and optimize site architecture for better conversions.

Work from a home office in a globally distributed team, performing keyword research, technical audits, content strategy, and link-building while reporting insights to stakeholders and driving measurable growth.

Qualifications

• Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
• Minimum of 5 years hands-on experience in SEO with proven traffic growth.
• In-depth knowledge of search engine algorithms and current trends.
• Proficiency with SEO tools such as GA, GSC, SEMrush, Ahrefs, Moz, or similar.
• Strong technical SEO, audits, crawlability, indexing, and mobile optimization.
• Experience with keyword research, on-page optimization, and content strategy.
• Solid understanding of link-building strategies.

Responsibilities

• Develop and execute a comprehensive organic search strategy to increase traffic and rankings.
• Conduct in-depth keyword research to identify opportunities for content and optimization.
• Perform technical SEO audits and improve site speed, mobile friendliness, crawlability, and indexing.
• Optimize on-page elements like meta tags, headings, content, and internal linking.
• Create and manage a link-building strategy for high-quality backlinks.
• Monitor performance using SEO tools and analyze key metrics with clear insights.
• Stay up-to-date with SEO trends and algorithm changes.
• Collaborate with content creators, developers, and marketing teams.
• Analyze competitor strategies and identify opportunities for competitive advantage.
• Provide regular SEO performance reports and actionable recommendations.
• Develop and execute local SEO strategies as applicable to goals.
• Manage the SEO roadmap and prioritize initiatives by impact and effort.

Skills

SEO strategy

Keyword research

Technical SEO

Content strategy

Link-building

Analytics & reporting

Remote collaboration

Education

Bachelor's degree in Marketing/Communications/CS

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Moz

Job description

About the Role

Our client, a rapidly growing e-commerce business known for its innovative online presence, is seeking an experienced and data-driven Senior SEO Specialist to join their fully remote team. This pivotal role is responsible for developing and implementing comprehensive SEO strategies to significantly increase organic search visibility, drive qualified traffic, and improve conversion rates across all online platforms. You will be at the forefront of optimizing website architecture, content, and off-page strategies to ensure our client ranks highly for relevant keywords. Operating from your home office, you will work autonomously within a collaborative global team, leveraging your expertise to enhance the online performance of a dynamic business. The ideal candidate is a passionate SEO professional with a deep understanding of search engine algorithms, technical SEO, on-page optimization, and content strategy. This is a unique opportunity to make a substantial impact in a remote-first environment, contributing directly to the business's online growth and success. You will analyze search trends, identify opportunities, and execute strategies that drive measurable organic growth and user engagement.

Key Responsibilities

• Develop and execute a comprehensive organic search strategy to increase website traffic and search engine rankings.
• Conduct in-depth keyword research and analysis to identify target opportunities and inform content creation.
• Perform technical SEO audits and implement improvements related to site speed, mobile-friendliness, crawlability, and indexability.
• Develop and optimize on-page elements including meta tags, headings, content, and internal linking.
• Create and manage a link-building strategy to acquire high-quality backlinks.
• Monitor website performance using SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs) and analyze key metrics.
• Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
• Collaborate with content creators, developers, and marketing teams to ensure SEO best practices are integrated into all digital initiatives.
• Analyze competitor SEO strategies and identify areas for competitive advantage.
• Provide regular reports on SEO performance, insights, and actionable recommendations to stakeholders.
• Develop and execute strategies for local SEO as applicable to business goals.
• Manage the SEO roadmap and prioritize initiatives based on potential impact and effort.

Requirements

• Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
• Minimum of 5 years of hands-on experience in SEO, with a proven track record of driving significant organic traffic growth.
• In-depth knowledge of search engine algorithms, SEO best practices, and current trends.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, or similar.
• Strong understanding of technical SEO aspects, including site audits, crawlability, indexation, and mobile optimization.
• Experience with keyword research, on-page optimization, and content strategy development.
• Solid understanding of link-building strategies and best practices.
• Excellent analytical and problem-solving skills, with the ability to interpret complex data.
• Strong communication and collaboration skills, with the ability to work effectively in a remote team.
• Self‑motivated and able to manage projects independently in a remote environment.
• Experience in e-commerce SEO is highly desirable.

Benefits

This fully remote position offers unparalleled flexibility and autonomy. Our client provides a competitive salary, a comprehensive benefits package including health insurance and retirement contributions, and a dedicated budget for professional development and continuous learning. You will have access to leading SEO tools and technologies, and work within a supportive, results‑oriented remote team environment. Join a company that values expertise, innovation, and offers significant opportunities for career growth in the exciting field of search engine optimization.