Remote Senior Marketing Leader — Data-Driven Growth & Brand

Placements24; Bloemfontein; Hybrid; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Fully remote work

Home office stipend

Professional development opportunities

Competitive salary and incentives

Health and wellness benefits

Generous paid time off

Job summary

Placements24 is seeking a Senior Marketing Manager to lead digital marketing strategies across content, services and platforms. This fully remote role focuses on user acquisition, engagement and revenue growth within the entertainment space.

The ideal candidate has 6+ years in digital marketing, with expertise in SEM, SEO, social media, and CRM systems. Remote work offers flexibility and autonomy within the South Africa market.

Qualifications

• Six+ years of digital marketing experience with a focus on performance and brand growth.
• Bachelor’s degree in Marketing, Business, or Communications.
• Strong analytical skills with data-driven decision making.

Responsibilities

• Develop and execute digital marketing strategies to drive content, services and platforms.
• Oversee paid media campaigns (SEM, social, display) and organic growth.
• Manage social media strategy, content calendars, and community engagement.
• Analyze campaign performance using Google Analytics or Adobe Analytics and provide insights.
• Collaborate with content, product, and design teams for cohesive brand messaging.
• Manage marketing budget and ROI; mentor junior team members.
• Lead A/B testing and optimization for websites and campaigns.
• Prepare performance reports for senior management.

Skills

Digital marketing

Performance marketing

Brand building

Data analytics

Budget management

Leadership

Education

Bachelor's degree in Marketing

Tools

CRM platforms

Marketing automation

Google Analytics

Adobe Analytics

Job description

Placements24 is seeking a Senior Marketing Manager to lead digital marketing strategies across content, services and platforms. This fully remote role focuses on user acquisition, engagement and revenue growth within the entertainment space.

The ideal candidate has 6+ years in digital marketing, with expertise in SEM, SEO, social media, and CRM systems. Remote work offers flexibility and autonomy within the South Africa market.