Remote Paid Media & Growth Analytics Lead

Hyperdev; Cape Town; Hybrid; ZAR 600 000 - 800 000; Full time

Job summary

A leading tech education provider is seeking a Paid Media Lead in Cape Town to manage paid acquisition across multiple brands. This high-impact role involves building and optimising the tracking and analytics stack, owning measurement and attribution, and leading campaigns across platforms like Google and Meta. The ideal candidate has strong analytics expertise, proven CRO experience, and a background in managing substantial budgets. Join this innovative company dedicated to transforming how developers learn and work.

Benefits

Remote-first work model

Access to coding bootcamps and training

Qualifications

• 3+ years managing paid acquisition in a B2C environment.
• Deep analytics and martech expertise.
• Proven track record in CRO and UX experiments.

Responsibilities

• Build and optimise the full tracking and analytics stack.
• Own attribution and cohort modelling.
• Lead all paid media channels focusing on acquisition.

Skills

Analytics expertise

Paid media channels management

Attribution

CRO

Hypothesis designing

Tools

GA4

GTM

SQL

BigQuery

Job description

A leading tech education provider is seeking a Paid Media Lead in Cape Town to manage paid acquisition across multiple brands. This high-impact role involves building and optimising the tracking and analytics stack, owning measurement and attribution, and leading campaigns across platforms like Google and Meta. The ideal candidate has strong analytics expertise, proven CRO experience, and a background in managing substantial budgets. Join this innovative company dedicated to transforming how developers learn and work.