Remote E-commerce Growth & Social Strategy Lead

Placements24; Benoni; Hybrid; ZAR 450,000 - 650,000; Full time

Benefits offered by this job

Performance-based incentives

Remote work flexibility

Professional development

Job summary

Placements24 is seeking a Remote E-commerce Social Media Strategist to lead social strategies for a growing online business. You will create platform-specific content, manage paid campaigns, analyze results, and collaborate with marketing and design teams to boost brand presence and online sales.

The ideal candidate has 4+ years in social media strategy for e-commerce, across Instagram, Facebook, TikTok, Pinterest, and LinkedIn, with strong analytical and copywriting skills.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 4 years of experience in social media strategy and management, with a strong focus on e-commerce.
• Proven track record of growing social media engagement, reach and driving e-commerce sales.
• Expertise across platforms (Instagram, Facebook, TikTok, Pinterest, LinkedIn) and advertising platforms.
• Proficiency with social media management tools and analytics platforms.
• Strong content creation skills and basic visual design understanding.
• Excellent analytical and reporting skills to translate data into insights.

Responsibilities

• Develop and implement comprehensive social media strategies aligned with e-commerce goals.
• Create engaging, platform-specific content (visuals, copy, video) to drive interaction.
• Manage content calendar with consistent posting schedules.
• Monitor trends and conversations across social channels relevant to the brand.
• Engage with online communities, respond to comments and messages promptly.
• Plan, execute, and optimize paid social campaigns to drive traffic and ROI.
• Analyze performance metrics and provide actionable recommendations.
• Collaborate with marketing, design, and sales teams for cohesive campaigns.
• Identify influencers and brand advocates to expand reach.
• Stay ahead of platform updates and best practices in e-commerce marketing.

Skills

Social media strategy

Analytics & reporting

Copywriting

Independent work

Community engagement

Paid social management

Influencer marketing

Education

Bachelor's degree in Marketing, Communications, Digital Media

Tools

Sprout Social

Hootsuite

Google Analytics

Platform insights

Job description

Placements24 is seeking a Remote E-commerce Social Media Strategist to lead social strategies for a growing online business. You will create platform-specific content, manage paid campaigns, analyze results, and collaborate with marketing and design teams to boost brand presence and online sales.

The ideal candidate has 4+ years in social media strategy for e-commerce, across Instagram, Facebook, TikTok, Pinterest, and LinkedIn, with strong analytical and copywriting skills.