Remote B2B Lead Gen SDR

Blacksmith Agency; South Africa; Remote; ZAR 240,000 - 360,000; Full time

Job summary

Blacksmith Agency is hiring Sales Development Representatives across South Africa who are hungry to open doors and drive pipeline. As Lead Generation Representative at Blacksmith, you own the top of the funnel: researching, sourcing and booking meetings with qualified decision makers, and creating the first impression of Blacksmith for potential clients.

This is not about spamming a list. It is thoughtful outreach, pattern recognition and smart communication, using tools like LinkedIn Sales

Qualifications

• 2 years in SDR/BDR or SaaS/agency role.
• Strong written communication and ability to personalize outreach.
• Familiarity with outbound tools (Sales Navigator, SalesLoft, Apollo, ZoomInfo).

Responsibilities

• Source and research ideal accounts based on our ICP.
• Identify decision makers and build accurate contact lists.
• Craft and execute personalized outbound sequences via email, LinkedIn and phone.
• Book qualified discovery calls for our Account Executives.
• Maintain clean records in Salesforce and SalesLoft.
• Test messaging, optimize targeting and tighten feedback loops with the sales team.

Skills

Lead generation

Prospecting

Outbound outreach

Pipeline management

Written communication

Tools

Sales Navigator

SalesLoft

Apollo

ZoomInfo

Salesforce

Job description

Blacksmith Agency is hiring Sales Development Representatives across South Africa who are hungry to open doors and drive pipeline. As Lead Generation Representative at Blacksmith, you own the top of the funnel: researching, sourcing and booking meetings with qualified decision makers, and creating the first impression of Blacksmith for potential clients.

This is not about spamming a list. It is thoughtful outreach, pattern recognition and smart communication, using tools like LinkedIn Sales