Regional Manager - Agri

Sanlam Limited; Bloemfontein; On-site; ZAR 800 000 - 1 000 000; Full time

Job summary

A leading insurance company has an exciting opportunity for a Regional Manager in Bloemfontein. The role focuses on expanding crop insurance, fostering partnerships, and managing broker relationships. Candidates should hold an agricultural degree and bring over 7 years in Agri Sales and team management experience. Strong strategic thinking, relationship-building, and negotiation skills are essential. Join a committed company shaping the insurance future and promoting diversity.

Qualifications

• 7-10 years’ experience in an Agri Sales environment.
• 3-5 years of experience in managing a team.

Responsibilities

• Develop and execute strategies to expand crop insurance.
• Lead marketing initiatives and coordinate Area Managers.
• Foster strong partnerships with clients and brokers.
• Identify and pursue new business opportunities.

Skills

Strategic thinking

Business development

Relationship-building

Negotiation

Communication

Financial acumen

Education

Agricultural degree or diploma

Job description

Santam Agriculture has a career opportunity for a Regional Manager in the Crop department which will be based in Bloemfontein (FS).

KEY RESPONSIBILITIES

Marketing & Business Growth

• Develop and execute strategies to expand crop insurance.
• Lead marketing initiatives and coordinate Area Managers to promote products to Brokers and Agri Businesses.
• Represent Santam at farmers’ meetings.
• Build and maintain relationships with Broker agencies and Agri Businesses.
• Manage crop insurance administration and broker support.
• Drive cross-selling for crop and asset insurance.

Relationship Management

• Foster strong partnerships with clients, brokers, and Agri Business managers.
• Coordinate broker relationships across Santam.
• Support Relationship Managers.
• Monitor service delivery and ensure compliance with SLA and CSI requirements.
• Manage regional operating expenses.

Broker Practice Support

• Assist brokers with training and operational support.
• Guide crop insurance administration and policy issuance.
• Approve and manage input cost applications.
• Oversee premium collections.
• Manage regional marketing initiatives and budgets.

Broker & Market Development

• Identify and pursue new business opportunities.
• Acquire competitor business and grow Santam’s market share.
• Ensure superior client service for brokers and end clients.

QUALIFICATIONS AND EXPERIENCE

• Agricultural degree or diploma with soil science and plant science as subjects
• 7-10 years’ experience in an Agri Sales environment
• 3 – 5 years of experience in managing a team

COMPETENCIES

• Strategic thinking and business development skills.
• Strong relationship-building and negotiation abilities.
• Excellent communication and presentation skills.
• Financial acumen and budget management.
• Ability to lead and coordinate teams effectively.

ABOUT THE COMPANY

Santam is the market leader in the general insurance industry in Southern Africa. As a large, diversified, and expanding company, we are committed to transformation and growth. While our headquarters are in South Africa, we are rapidly extending our presence into emerging markets across Africa and Asia.

With a client base of over 1 million policyholders, Santam serves individuals, commercial enterprises, specialist business owners, and institutions—including 80 of the Top 100 companies listed on the JSE. Our commitment to Insurance, Good and Proper goes beyond just providing cover—we offer peace of mind, ensuring our clients can focus on living in the moment, not worrying about the unexpected. Because at Santam, we believe the freedom to seize every day is worth protecting.

People drive our business, and we are committed to attracting the best talent, whether for permanent roles or short-term opportunities.

Santam is committed to diversity, inclusion, and belonging. As an equal opportunity employer, we encourage applications from candidates of all backgrounds, including persons with disabilities. We are dedicated to neuro-inclusivity and fostering a workplace where everyone can thrive.

Take the next step in your career—apply now and be part of a company that’s shaping the future of insurance. This is Freedom!