Publicist

Placements24; Mbombela (Nelspruit); Hybrid; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Hybrid work

Health insurance

Employee assistance program

Training & development

Supportive team

Job summary

Placements24 is seeking a highly motivated Publicist to join our client’s communications team in Nelspruit. This hybrid role focuses on generating positive media coverage and building strong relationships with journalists and influencers to enhance the company's public profile.

The successful candidate will craft press materials, pitch stories, monitor coverage, and support campaigns across print, online, and broadcast outlets, with opportunities for professional development and collaboration in

Qualifications

• Bachelor's degree in PR/communications/journalism required.
• 2–4 years in a publicist or media relations role.
• Proven success in securing media coverage and building media relationships.
• Excellent writing, editing, and interpersonal communication skills.
• Familiar with media monitoring tools and PR databases.
• Ability to manage multiple projects and meet tight deadlines.

Responsibilities

• Develop and execute targeted publicity campaigns to achieve brand and communication goals.
• Write and edit press releases, media advisories, biographies, and other PR materials.
• Build and nurture relationships with key media contacts across sectors.
• Pitch story ideas and secure media placements in relevant outlets.
• Monitor media coverage and report on campaign effectiveness and sentiment.
• Assist in managing media relations during events and crisis situations.

Skills

Writing

Editing

Interpersonal communication

Media relations

Project management

Education

Bachelor's degree in Public Relations, Communications, Journalism, or related field

Tools

PR databases

Media monitoring tools

Job description

About the Role

Our client is seeking a highly motivated and skilled Publicist to join their communications team in Nelspruit. This hybrid role focuses on generating positive media coverage and building strong relationships with journalists and influencers to enhance the company's public profile. You will be responsible for crafting compelling press materials, pitching stories, and managing media outreach efforts. This is an excellent opportunity to contribute to impactful PR campaigns in a collaborative team environment that balances office presence with remote flexibility.

Key Responsibilities

• Develop and execute targeted publicity campaigns to achieve brand and communication goals.
• Write and edit press releases, media advisories, biographies, and other PR materials.
• Build and nurture relationships with key media contacts across various sectors.
• Pitch story ideas and secure media placements in relevant print, online, and broadcast outlets.
• Monitor media coverage and report on campaign effectiveness and sentiment.
• Assist in managing media relations during events and crisis situations.

Requirements

• Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
• 2-4 years of experience in a publicist or media relations role, ideally within an agency or corporate setting.
• Demonstrated success in securing media coverage and building media relationships.
• Excellent writing, editing, and interpersonal communication skills.
• Familiarity with media monitoring tools and PR databases.
• Ability to manage multiple projects and meet tight deadlines effectively.

Benefits

• Competitive salary based on experience and qualifications.
• Hybrid work arrangement combining office collaboration with remote flexibility.
• Comprehensive health insurance and employee assistance programs.
• Opportunities for training and professional development in the PR field.
• A dynamic and supportive team environment in Nelspruit.